ATIJEEVAN FOUNDATION: TRANSFORMING SCARS INTO
STRENGTH CASE STUDY SOLUTION
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SYNOPSIS
Pragya Prasun Singh started the Atijeevan Foundation (Atijeevan) in 2013 with a mission to rehabilitate and
empower victims of acid attacks. Singh, who is a survivor of an acid attack herself, wanted to ensure that the
past traumatic experiences of survivors did not impede their opportunity to make a place in society and lead a
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meaningful and dignified life. This case provides a detailed account of the genesis, mission, modus operandi,
and the range of services provided by Atijeevan, including medical and legal support, counselling, shelter homes,
tio
and livelihood opportunities. It also illustrates the various challenges that survivors of acid attacks faced in the
workplace. Singh learned about the challenges through interactions with the survivors she trained and helped
find employment. Many of them reported incidents of harassment, bullying, discrimination, and insensitive
lu
behaviour from coworkers. Aware of this unsettling reality, Singh is now contemplating how to help and is
So
The Case Solution Starts From page 5
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ASSIGNMENT QUESTIONS
1. What dilemma is the protagonist facing? Critically evaluate the options and their implications.
Recommend alternatives that Singh can consider to support survivors of acid attacks in the workplace.
2. What is workplace harassment? Referring to the case, discuss incidents of harassment and analyze its
impact on survivors of acid attacks.
3. What steps can organizations take to effectively integrate survivors of acid attacks into the workplace
and support their well-being?
4. Design a theory of change model for Atijeevan to create a holistic social impact for survivors of acid attacks.
5. How can Atijeevan address challenges and create a lasting impact for survivors of acid attacks?
The Case Solution Starts From page 5
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ANALYSIS
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1. What dilemma is the protagonist facing? Critically evaluate the options and their implications.
Recommend alternatives that Singh can consider to support survivors of acid attacks in the
lu
workplace.
So
The Dilemma
After conversing with some survivors of acid attacks that she helped place in various organizations, and
understanding their challenges and experiences, Singh faced a dilemma. She was surprised to find out that many
survivors were discriminated against and bullied by their coworkers. When Singh trained survivors for the job
environment, she did not foresee that they would encounter new challenges after recovery from the acid attack
and the difficult treatment. Singh is now facing a dilemma about helping survivors in the workplace.
The Two Options
Singh is considering two potential approaches to help the survivors who are subjected to bullying in the
workplace:
• Continue offering personalized support and counselling to the survivors and make them strong enough
to address challenges and reduce dependency on others to resolve problems.
The Case Solution Starts From page 5
, EXHIBIT -2: THEORY OF CHANGE MODEL FOR ATIJEEVAN FOUNDATION
Outcomes
Inputs
Improved Mental Health:
Outputs Tangible improvements in
Counseling and Support
survivors' psychological well-
Programs: Implementing
being
psychological support and Number of Survivors
counselling sessions Supported: Number of
individuals receiving Physical Recovery Metrics:
counseling, medical aid, and Achievements in physical
Medical and Therapeutic
training. health and rehabilitation
Services: Facilitating
surgeries, treatments, and
Reduced work and livelihood
physical therapy Awareness Initiatives breaks because of physcial
Launched: Number and challenges
Vocational Training and reach of awareness and
Education: Providing upskill advocacy campaigns
Employment and Skill
programs and educational
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Development: Number of
opportunities Skills and Knowledge survivors employed or actively
Imparted: Measurable skills in job market post-training
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Awareness and Advocacy and educational
Campaigns: Conducting achievements of survivors
Shift in Public Perception:
public education and legal
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Evidence of changing attitudes
advocacy efforts
and increased societal support
for survivors
Sa
Lasting Change
Inclusive Society: A society where survivors
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of acid attacks are fully integrated, respected,
and have equal opportunities
tio
Terminal Impact
Achieving a society where acid attacks
Sustained Employment: Survivors
are completely eradicated due to
achieving stable employment and financial
heightened legal deterrents, societal
independence
lu
condemnation, and effective law
enforcement
Reduced Stigma: Reduction to eradication
So
The Case Solution Starts From page 5
STRENGTH CASE STUDY SOLUTION
e
pl
m
Sa
SYNOPSIS
Pragya Prasun Singh started the Atijeevan Foundation (Atijeevan) in 2013 with a mission to rehabilitate and
empower victims of acid attacks. Singh, who is a survivor of an acid attack herself, wanted to ensure that the
past traumatic experiences of survivors did not impede their opportunity to make a place in society and lead a
n
meaningful and dignified life. This case provides a detailed account of the genesis, mission, modus operandi,
and the range of services provided by Atijeevan, including medical and legal support, counselling, shelter homes,
tio
and livelihood opportunities. It also illustrates the various challenges that survivors of acid attacks faced in the
workplace. Singh learned about the challenges through interactions with the survivors she trained and helped
find employment. Many of them reported incidents of harassment, bullying, discrimination, and insensitive
lu
behaviour from coworkers. Aware of this unsettling reality, Singh is now contemplating how to help and is
So
The Case Solution Starts From page 5
, e
pl
m
Sa
n
tio
lu
So
ASSIGNMENT QUESTIONS
1. What dilemma is the protagonist facing? Critically evaluate the options and their implications.
Recommend alternatives that Singh can consider to support survivors of acid attacks in the workplace.
2. What is workplace harassment? Referring to the case, discuss incidents of harassment and analyze its
impact on survivors of acid attacks.
3. What steps can organizations take to effectively integrate survivors of acid attacks into the workplace
and support their well-being?
4. Design a theory of change model for Atijeevan to create a holistic social impact for survivors of acid attacks.
5. How can Atijeevan address challenges and create a lasting impact for survivors of acid attacks?
The Case Solution Starts From page 5
, e
pl
m
Sa
n
ANALYSIS
tio
1. What dilemma is the protagonist facing? Critically evaluate the options and their implications.
Recommend alternatives that Singh can consider to support survivors of acid attacks in the
lu
workplace.
So
The Dilemma
After conversing with some survivors of acid attacks that she helped place in various organizations, and
understanding their challenges and experiences, Singh faced a dilemma. She was surprised to find out that many
survivors were discriminated against and bullied by their coworkers. When Singh trained survivors for the job
environment, she did not foresee that they would encounter new challenges after recovery from the acid attack
and the difficult treatment. Singh is now facing a dilemma about helping survivors in the workplace.
The Two Options
Singh is considering two potential approaches to help the survivors who are subjected to bullying in the
workplace:
• Continue offering personalized support and counselling to the survivors and make them strong enough
to address challenges and reduce dependency on others to resolve problems.
The Case Solution Starts From page 5
, EXHIBIT -2: THEORY OF CHANGE MODEL FOR ATIJEEVAN FOUNDATION
Outcomes
Inputs
Improved Mental Health:
Outputs Tangible improvements in
Counseling and Support
survivors' psychological well-
Programs: Implementing
being
psychological support and Number of Survivors
counselling sessions Supported: Number of
individuals receiving Physical Recovery Metrics:
counseling, medical aid, and Achievements in physical
Medical and Therapeutic
training. health and rehabilitation
Services: Facilitating
surgeries, treatments, and
Reduced work and livelihood
physical therapy Awareness Initiatives breaks because of physcial
Launched: Number and challenges
Vocational Training and reach of awareness and
Education: Providing upskill advocacy campaigns
Employment and Skill
programs and educational
e
Development: Number of
opportunities Skills and Knowledge survivors employed or actively
Imparted: Measurable skills in job market post-training
pl
Awareness and Advocacy and educational
Campaigns: Conducting achievements of survivors
Shift in Public Perception:
public education and legal
m
Evidence of changing attitudes
advocacy efforts
and increased societal support
for survivors
Sa
Lasting Change
Inclusive Society: A society where survivors
n
of acid attacks are fully integrated, respected,
and have equal opportunities
tio
Terminal Impact
Achieving a society where acid attacks
Sustained Employment: Survivors
are completely eradicated due to
achieving stable employment and financial
heightened legal deterrents, societal
independence
lu
condemnation, and effective law
enforcement
Reduced Stigma: Reduction to eradication
So
The Case Solution Starts From page 5
