Lsus International Marketing 776 Exam 1 (Ch.1-4) Actual 2025/2026 Questions And 100% Correct Answers

LSUS INTERNATIONAL MARKETING 776 EXAM 1 (CH.1-4) ACTUAL 2025/2026 QUESTIONS AND 100% CORRECT ANSWERS Global Commerce Causes... Peace Economic boom in North America in late 1990s • The end of the Cold War. • Opening former communist countries to world trading system. International trade Important Lack of consistent and predictable trade policies can lead to tensionMany world events affect trade. •Company scandals and layoffs. •Wars and political unrest. •Russia-Ukraine conflict reigniting Cold War tensions. •Natural disasters and pandemics. •Financial and economic disruptions. •High inflation following COVID-19 pandemic. •Populist developments such as Brexit and Trump election. Four Trends Affecting Global Business 1.Growth of the WTO and open trade agreements 2.Developing countries moving toward free trade 3.The Internet, cellular, and networked communication 4.A mandate to manage the global environment for the futureA rail has been built to link North and South Korea for the first time in nearly 60 years to transport materials. This shows a step toward peace and international trade. This shows a step toward increasing the prospects for a more peaceful world and setting the stage for increased international trade. An empty container ship at anchor off the Port of Los Angeles well represents the long-term disruption of international supply chains caused by COVID-19. International Trade and COVID-19 The COVID-19 deaths and illnesses demanded our immediate attention. The health of humankind was under assault, including damage to health care workers and systems and mental health generally. The remedies are international collaboration in science and in the trade that supports international economic growth. International cooperation is most needed to fight a pandemic, but the resulting economic decline itself tends to cause nations political turmoil and less social cohesion and collaboration when it is needed most. Globalization of markets increasing •More foreign customers, competitors, suppliers.•Competition comes from domestic and foreign firms. The Internationalization of U.S. Business Many foreign-controlled companies are in U.S. Foreign direct investment in U.S. is above $4.6 trillion. Foreign-owned companies in almost all industries: •Automobiles (Honda, BMW, Mercedes). •Appliances (LG Electronics, Frigidaire). •Convenience stores and restaurants (7-Eleven, Ben & Jerry’s). •News and entertainment (The Wall Street Journal, Pearle Vision, Universal Studios, RCA)