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Test Bank for: Management Information Systems: Mana
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ging the Digital Firm, 16th Edition By Kenneth C. Laudo
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n, Jane P. Laudon.
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TestbBank Pageb1
, Testbbankbforbmanagementbinformationbsystemsbmanagingbthebdigitalbfirmb16thbeditionbbybkennethbc
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ManagementbInformationbSystems:bManagingbthebDigitalbFirm,b15eb(Laudon)bChapter
b 1b InformationbSystemsbinbGlobalbBusinessbToday
1) Whichbofbthebfollowingbisbnotbonebofbthebsixbstrategicbbusinessbobjectivesbofbinformationbs
ystems?
A) Newbproductsbandbservices
B) Improvedbdecisionbmaking
C) Competitivebadvantage
D) Improvedbemployeebmorale
E) Survival
Answer:b D
b
Difficulty:b Challenging
AACSB:b Informationbtechnology
LO:b 1-
1:bHowbarebinformationbsystemsbtransformingbbusiness,bandbwhybarebtheybsobessentialbforbrunningb
andbmanagingbabbusinessbtoday?
2) Verizon'sbusebofbabweb-basedbdigitalbdashboardbtobprovidebmanagersbwithbprecisebreal-
timebinformationbenabledbitbtobimprovebwhichbofbthebfollowing?
A) Compliancebwithbregulations
B) Managerialbdecisionbmaking
C) Efficiencybinbcreationbofbnewbproducts
D) Employeebmorale
E) Intimacybwithbitsbsuppliersb
Answer:b B
Difficulty:b Challenging
AACSB:b Informationbtechnology
LO:b 1-
1:bHowbarebinformationbsystemsbtransformingbbusiness,bandbwhybarebtheybsobessentialbforbrunningb
andbmanagingbabbusinessbtoday?
3) Whichbofbthebfollowingbmaybleadbtobcompetitivebadvantage?
TestbBank Pageb2
, Testbbankbforbmanagementbinformationbsystemsbmanagingbthebdigitalbfirmb16thbeditionbbybkennethbc
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1. Newbproducts,bservices,bandbbusinessbmodels;
TestbBank Pageb3
, Testbbankbforbmanagementbinformationbsystemsbmanagingbthebdigitalbfirmb16thbeditionbbybkennethbc
laudonbja
2. Chargingblessbforbsuperiorbproducts;
3. Respondingbtobcustomersbinbrealbtime
A) 1bonly
B) 1bandb2
C) 2bandb3
D) 1bandb3
E) 1,b2,bandb3b
Answer:b E
Difficulty:b ChallengingbAAC
SB:b Analyticalbthinking
LO:b 1-
1:bHowbarebinformationbsystemsbtransformingbbusiness,bandbwhybarebtheybsobessentialbforbrunningba
ndbmanagingbabbusinessbtoday?
4) Abfirmbthatbinvestsbinbanbinformationbsystembbecausebitbisbabnecessitybofbdoingbbusinessbdoesbs
obbecausebitbisbseekingbtobachievebwhichbofbthebfollowingbbusinessbobjectives?
A) Operationalbexcellence
B) Improvedbdecisionbmaking
C) Competitivebadvantage
D) Customerbintimacy
E) Survival
Answer:b E
b
Difficulty:b Moderate
AACSB:b Informationbtechnology
LO:b 1-
1:bHowbarebinformationbsystemsbtransformingbbusiness,bandbwhybarebtheybsobessentialbforbrunningba
ndbmanagingbabbusinessbtoday?
5) ThebMandarinbOriental'sbusebofbcomputerbsystemsbtobkeepbtrackbofbguests'bpreferencesbisbanbe
xamplebofbwhichbofbthebfollowing?
A) Improvedbflexibility
B) Improvedbdecisionbmaking
TestbBank Pageb4