Mar3023 Exam 4 With Correct Answers
In Details
Josh bbough biPhones bfor bcash bfrom bdesperate bstudents bon bcraigslist. bHe bcleaned
bthem bup, bcharged b50% bmore bthan bwhat bhe bpaid band blisted bthem bon beBay. bThe
bdifference bbetween bwhat bhe bpaid band bwhat bhe bsold bthem bfor bis bknown bas bthe
b_________________.
A. bMajority b
B. bMinority b
C. bMark-up b
D. bSkim b- bCORRECT✅✅C.
Ted brents bout bhis bboat bin bKey bWest bon bAirBnB. bHe bcharges bmore bper bnight
bwhen bthe bamount bof btourism bis bhigh, band breduces bthe bpricing bwhen bthere bis
bless bdemand. bThis bform bof bpricing bis bcalled__________________ bpricing.
A. bRegressive b
B. bDebatable b
C. bRetroactive b
D. bDynamic b- bCORRECT✅✅D
Comcast bregularly boffers bCable, bPhone, band bInternet bfor bone binclusive bprice. bThey
bpromote bthe bvalue bsavings bby bpurchasing bin ba bpackage, bbut bare bhardly bevery
bjustified. bThis bpricing bstrategy bis bknown bas b__________________.
A. bFleecing b
B. bSheering b
C. bBargaining b
D. bBundling b- bCORRECT✅✅D
What bform bof badvertising bhas bbeen bincreasing bevery byear, bdriving badvertising
bgrowth, band bproducing bmassive bprofits bfor bcompanies blike bGoogle, bFacebook,
band bYahoo.
A. bDivisive b
B. bDiverse b
C. bDigital b
D. bDynamic b- bCORRECT✅✅C
, Chuck bViosca bis bpart bof bthe bFSU bSales bTeam band bspoke babout bpersonal bselling.
bWhat bis bthe bpercentage bof bmarketing bmajors bthat bwill bhave ba bsales bjob bas btheir
bfirst bone bout bof bcollege?
A. b33% b
B. b85% b
C.99% b
D. b0% b- bCORRECT✅✅B
Publix bhas ba bBuy bOne bGet bOne bFree bstrategy bthat bcaptures bcustomers' battention
band bdrives btraffic binto btheir bstores. bThis bis bknown bas bsales b________________.
A. bPromotion b
B. bIntegration b
C. bPositivity b
D. bSocialism b- bCORRECT✅✅A
Rolex bwatches bbecome bmore bin bdemand bthe bhigher bthey bare bpriced. bThis btype bof
bdemand bcurve bis bassociated bwith bwhat bcategory bof bproducts?
A. bPeriodic b
B. bElastic b
C. bPrestige b
D. bExternal b- bCORRECT✅✅C
Dr. bBrady bopened bthe bphone bbook band bHarrison bimmediately bteased bhim bfor
bbeing bold benough bto bknow bhow bto buse ba bphone bbook. bHe bopened bit bto ba
brandom bpage band bstarted bto bcall bthe bnumbers band basks bthe bperson bif bthey
bwould blike bto bsubscribe bto bthe blocal bpaper. bEveryone bhung bup bon bhim. bThis
btechnique bis bknown bas b______________.
A. bCold bCalling b
B. bHorse bTrading b
C. bMulti-Level-Marketing b
D. bInsider bTrading b- bCORRECT✅✅A
The bfirst bstep bin bthe bsales bprocess bincludes bdeveloping ba blist bof bpotential
bcustomers band bhas ba bclose brelationship bwith bmarketing. bThis bresearch band
bpotential bcustomer bidentification bis bknown bas b_____________.
A. bAlliteration b
B. bProspecting b
C. bExtortion b
D. bPolarization b- bCORRECT✅✅B
In Details
Josh bbough biPhones bfor bcash bfrom bdesperate bstudents bon bcraigslist. bHe bcleaned
bthem bup, bcharged b50% bmore bthan bwhat bhe bpaid band blisted bthem bon beBay. bThe
bdifference bbetween bwhat bhe bpaid band bwhat bhe bsold bthem bfor bis bknown bas bthe
b_________________.
A. bMajority b
B. bMinority b
C. bMark-up b
D. bSkim b- bCORRECT✅✅C.
Ted brents bout bhis bboat bin bKey bWest bon bAirBnB. bHe bcharges bmore bper bnight
bwhen bthe bamount bof btourism bis bhigh, band breduces bthe bpricing bwhen bthere bis
bless bdemand. bThis bform bof bpricing bis bcalled__________________ bpricing.
A. bRegressive b
B. bDebatable b
C. bRetroactive b
D. bDynamic b- bCORRECT✅✅D
Comcast bregularly boffers bCable, bPhone, band bInternet bfor bone binclusive bprice. bThey
bpromote bthe bvalue bsavings bby bpurchasing bin ba bpackage, bbut bare bhardly bevery
bjustified. bThis bpricing bstrategy bis bknown bas b__________________.
A. bFleecing b
B. bSheering b
C. bBargaining b
D. bBundling b- bCORRECT✅✅D
What bform bof badvertising bhas bbeen bincreasing bevery byear, bdriving badvertising
bgrowth, band bproducing bmassive bprofits bfor bcompanies blike bGoogle, bFacebook,
band bYahoo.
A. bDivisive b
B. bDiverse b
C. bDigital b
D. bDynamic b- bCORRECT✅✅C
, Chuck bViosca bis bpart bof bthe bFSU bSales bTeam band bspoke babout bpersonal bselling.
bWhat bis bthe bpercentage bof bmarketing bmajors bthat bwill bhave ba bsales bjob bas btheir
bfirst bone bout bof bcollege?
A. b33% b
B. b85% b
C.99% b
D. b0% b- bCORRECT✅✅B
Publix bhas ba bBuy bOne bGet bOne bFree bstrategy bthat bcaptures bcustomers' battention
band bdrives btraffic binto btheir bstores. bThis bis bknown bas bsales b________________.
A. bPromotion b
B. bIntegration b
C. bPositivity b
D. bSocialism b- bCORRECT✅✅A
Rolex bwatches bbecome bmore bin bdemand bthe bhigher bthey bare bpriced. bThis btype bof
bdemand bcurve bis bassociated bwith bwhat bcategory bof bproducts?
A. bPeriodic b
B. bElastic b
C. bPrestige b
D. bExternal b- bCORRECT✅✅C
Dr. bBrady bopened bthe bphone bbook band bHarrison bimmediately bteased bhim bfor
bbeing bold benough bto bknow bhow bto buse ba bphone bbook. bHe bopened bit bto ba
brandom bpage band bstarted bto bcall bthe bnumbers band basks bthe bperson bif bthey
bwould blike bto bsubscribe bto bthe blocal bpaper. bEveryone bhung bup bon bhim. bThis
btechnique bis bknown bas b______________.
A. bCold bCalling b
B. bHorse bTrading b
C. bMulti-Level-Marketing b
D. bInsider bTrading b- bCORRECT✅✅A
The bfirst bstep bin bthe bsales bprocess bincludes bdeveloping ba blist bof bpotential
bcustomers band bhas ba bclose brelationship bwith bmarketing. bThis bresearch band
bpotential bcustomer bidentification bis bknown bas b_____________.
A. bAlliteration b
B. bProspecting b
C. bExtortion b
D. bPolarization b- bCORRECT✅✅B
