C201 Business Acumen Exam Questions
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With answers /\
Which part of the organizing process aids in effective and efficient progress
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toward planned goals and often results in changes within the organization?
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A. Promoting vision
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B. Evaluating results
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C. Turning strategy into action
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D. Determining the specific activities - CORRECT ANSWERS ✔✔B.
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Evaluating results /\
What is the result of a company increasing the delegation of authority and
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the span of control?
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A. Centralized decision making
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B. Increased number of managers at the upper management level
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C. Increased number of direct reports per manager
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D. Increased decision-making authority given to employees - CORRECT
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ANSWERS ✔✔D. Increased decision-making authority given to employees
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Which two key elements does an effective organization include?Choose 2
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answers
,A. Human interaction
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B. Compensation
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C. Safety
/\
D. Structure - CORRECT ANSWERS ✔✔Human Interaction and Structure
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Why does a line organizational structure function most effectively in a crisis
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situation?
A. It provides specialized expertise, advice, and guidance.
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B. It draws on temporary resources needed in an emergency.
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C. It establishes a direct flow of authority.
/\ /\ /\ /\ /\ /\ /\
D. It places authority in the hands of a group of individuals rather than a
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
single person. - CORRECT ANSWERS ✔✔C. It establishes a direct flow of
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authority.
A company might divide itself into smaller groups that best match the types
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
of customers it serves. What is this is an example of?
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
A. Departmentalization
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B. Organization
/\
C. Strategic Planning
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D. Decentralization - CORRECT ANSWERS ✔✔A. Departmentalization
/\ /\ /\ /\ /\ /\
,Which primary driver does management use for an organization's structure?
/\ /\ /\ /\ /\ /\ /\ /\ /\
A. Ease of employee interaction
/\ /\ /\ /\
B. Hierarchical accountability
/\ /\
C. Company business processes
/\ /\ /\
D. Achievement of company goals - CORRECT ANSWERS ✔✔D.
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Achievement of company goals /\ /\ /\
Which step in the organizing process results in management grouping work
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
activities into units within the organization?
/\ /\ /\ /\ /\
A. Delegation
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B. Centralization
/\
C. Decentralization
/\
D. Departmentalization - CORRECT ANSWERS ✔✔D. Departmentalization
/\ /\ /\ /\ /\ /\
A high-tech startup company is launching a marketing campaign for its new
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
social media portal by highlighting how the portal exceeds the connectivity
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
and collaboration capabilities of all other social media sites.Which type of
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
competitive advantage is this company leveraging?
/\ /\ /\ /\ /\
A. Brand recognition
/\ /\
B. Customer loyalty
/\ /\
C. Price
/\
, D. Product - CORRECT ANSWERS ✔✔D. Product
/\ /\ /\ /\ /\ /\
Which marketing strategy is devoted to maintaining continuous bottom line
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
prices rather than relying on short-term price-cutting tactics such as cents-off
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
coupons, rebates, and special sales? /\ /\ /\ /\
A. Skimming pricing
/\ /\
B. Penetration pricing
/\ /\
C. Cost-based pricing
/\ /\
D. Everyday low pricing - CORRECT ANSWERS ✔✔D. Everyday low pricing
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
When would a pull promotional strategy enhance a competitive advantage to
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
market a product better than a push strategy?
/\ /\ /\ /\ /\ /\ /\
A. When the product is best sold through personal selling activities.
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
B. When demand for the product is driven by marketing intermediaries.
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
C. When demand for the product is driven by the end user.
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
D. By combining messages of price-value, product differentiation, and prestige
/\ /\ /\ /\ /\ /\ /\ /\ /\
into a focused campaign. - CORRECT ANSWERS ✔✔C. When demand for
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
the product is driven by the end user.
/\ /\ /\ /\ /\ /\ /\
Which marketing tool is often used to build effective relationship marketing
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
campaigns?
A. Affinity programs
/\ /\
/\ /\ /\ /\ /\
With answers /\
Which part of the organizing process aids in effective and efficient progress
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
toward planned goals and often results in changes within the organization?
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
A. Promoting vision
/\ /\
B. Evaluating results
/\ /\
C. Turning strategy into action
/\ /\ /\ /\
D. Determining the specific activities - CORRECT ANSWERS ✔✔B.
/\ /\ /\ /\ /\ /\ /\ /\ /\
Evaluating results /\
What is the result of a company increasing the delegation of authority and
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
the span of control?
/\ /\ /\
A. Centralized decision making
/\ /\ /\
B. Increased number of managers at the upper management level
/\ /\ /\ /\ /\ /\ /\ /\ /\
C. Increased number of direct reports per manager
/\ /\ /\ /\ /\ /\ /\
D. Increased decision-making authority given to employees - CORRECT
/\ /\ /\ /\ /\ /\ /\ /\ /\
ANSWERS ✔✔D. Increased decision-making authority given to employees
/\ /\ /\ /\ /\ /\ /\
Which two key elements does an effective organization include?Choose 2
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
answers
,A. Human interaction
/\ /\
B. Compensation
/\
C. Safety
/\
D. Structure - CORRECT ANSWERS ✔✔Human Interaction and Structure
/\ /\ /\ /\ /\ /\ /\ /\
Why does a line organizational structure function most effectively in a crisis
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
situation?
A. It provides specialized expertise, advice, and guidance.
/\ /\ /\ /\ /\ /\ /\
B. It draws on temporary resources needed in an emergency.
/\ /\ /\ /\ /\ /\ /\ /\ /\
C. It establishes a direct flow of authority.
/\ /\ /\ /\ /\ /\ /\
D. It places authority in the hands of a group of individuals rather than a
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
single person. - CORRECT ANSWERS ✔✔C. It establishes a direct flow of
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
authority.
A company might divide itself into smaller groups that best match the types
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
of customers it serves. What is this is an example of?
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
A. Departmentalization
/\
B. Organization
/\
C. Strategic Planning
/\ /\
D. Decentralization - CORRECT ANSWERS ✔✔A. Departmentalization
/\ /\ /\ /\ /\ /\
,Which primary driver does management use for an organization's structure?
/\ /\ /\ /\ /\ /\ /\ /\ /\
A. Ease of employee interaction
/\ /\ /\ /\
B. Hierarchical accountability
/\ /\
C. Company business processes
/\ /\ /\
D. Achievement of company goals - CORRECT ANSWERS ✔✔D.
/\ /\ /\ /\ /\ /\ /\ /\ /\
Achievement of company goals /\ /\ /\
Which step in the organizing process results in management grouping work
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
activities into units within the organization?
/\ /\ /\ /\ /\
A. Delegation
/\
B. Centralization
/\
C. Decentralization
/\
D. Departmentalization - CORRECT ANSWERS ✔✔D. Departmentalization
/\ /\ /\ /\ /\ /\
A high-tech startup company is launching a marketing campaign for its new
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
social media portal by highlighting how the portal exceeds the connectivity
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
and collaboration capabilities of all other social media sites.Which type of
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
competitive advantage is this company leveraging?
/\ /\ /\ /\ /\
A. Brand recognition
/\ /\
B. Customer loyalty
/\ /\
C. Price
/\
, D. Product - CORRECT ANSWERS ✔✔D. Product
/\ /\ /\ /\ /\ /\
Which marketing strategy is devoted to maintaining continuous bottom line
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
prices rather than relying on short-term price-cutting tactics such as cents-off
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
coupons, rebates, and special sales? /\ /\ /\ /\
A. Skimming pricing
/\ /\
B. Penetration pricing
/\ /\
C. Cost-based pricing
/\ /\
D. Everyday low pricing - CORRECT ANSWERS ✔✔D. Everyday low pricing
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
When would a pull promotional strategy enhance a competitive advantage to
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
market a product better than a push strategy?
/\ /\ /\ /\ /\ /\ /\
A. When the product is best sold through personal selling activities.
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
B. When demand for the product is driven by marketing intermediaries.
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\
C. When demand for the product is driven by the end user.
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
D. By combining messages of price-value, product differentiation, and prestige
/\ /\ /\ /\ /\ /\ /\ /\ /\
into a focused campaign. - CORRECT ANSWERS ✔✔C. When demand for
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
the product is driven by the end user.
/\ /\ /\ /\ /\ /\ /\
Which marketing tool is often used to build effective relationship marketing
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\
campaigns?
A. Affinity programs
/\ /\