1
HUBSPOT Marketing Software Exam (Latest 2025 /
2026 Update) Questions and Verified Answers | 100%
Correct | Grade A+
What is the definition of contact management? - ...(ANSWERS)....A strategy that
focuses on using a software program to easily store and source a contact's
information, including their name, contact history, email information, and more.
___________ is the software that exists with the goal of automating your
marketing actions. - ...(ANSWERS)....Marketing automation
Which of the following should you do before setting new KPI goals? -
...(ANSWERS)....Identify current performance for your KPIs.
Marketing Hub users will frequently use which of the following menus in
HubSpot? - ...(ANSWERS)....All of the above
True or false? Choosing to not use the Marketing Hub blog tool to host your blog
will make your Marketing Hub campaign reporting less comprehensive. -
...(ANSWERS)....T
Which of the following metrics are marketing teams NOT likely to report on? -
...(ANSWERS)....Individual sales users' monthly quota
True or false? The more completely you use the Marketing Hub, the better the
individual tools can help you. - ...(ANSWERS)....t
, 2
Keeping your database healthy and up to date should always be a priority so that
you can create powerful and ____________. - ...(ANSWERS)....contextual
conversations
True or false? You can import contacts into HubSpot that are opted-out of
communication. - ...(ANSWERS)....t
True or false? When importing contacts, HubSpot automatically searches for
matches with your spreadsheet columns and pairs your existing properties, such
as first name and last name. - ...(ANSWERS)....t
Which parts of your organization can benefit from buyer personas? -
...(ANSWERS)....Marketing, sales, service
Which is NOT an example of demographic information that can help bring value
to your buyer persona research? - ...(ANSWERS)....shoe size
Fill in the blank: To get started with adding a buyer persona in HubSpot, look for
the __________ on your dashboard. - ...(ANSWERS)....top personas report
Most organizations target how many buyer personas? - ...(ANSWERS)....3-5
When determining buyer personas, which type of information is most important
to capture? - ...(ANSWERS)....Psychographic information
HUBSPOT Marketing Software Exam (Latest 2025 /
2026 Update) Questions and Verified Answers | 100%
Correct | Grade A+
What is the definition of contact management? - ...(ANSWERS)....A strategy that
focuses on using a software program to easily store and source a contact's
information, including their name, contact history, email information, and more.
___________ is the software that exists with the goal of automating your
marketing actions. - ...(ANSWERS)....Marketing automation
Which of the following should you do before setting new KPI goals? -
...(ANSWERS)....Identify current performance for your KPIs.
Marketing Hub users will frequently use which of the following menus in
HubSpot? - ...(ANSWERS)....All of the above
True or false? Choosing to not use the Marketing Hub blog tool to host your blog
will make your Marketing Hub campaign reporting less comprehensive. -
...(ANSWERS)....T
Which of the following metrics are marketing teams NOT likely to report on? -
...(ANSWERS)....Individual sales users' monthly quota
True or false? The more completely you use the Marketing Hub, the better the
individual tools can help you. - ...(ANSWERS)....t
, 2
Keeping your database healthy and up to date should always be a priority so that
you can create powerful and ____________. - ...(ANSWERS)....contextual
conversations
True or false? You can import contacts into HubSpot that are opted-out of
communication. - ...(ANSWERS)....t
True or false? When importing contacts, HubSpot automatically searches for
matches with your spreadsheet columns and pairs your existing properties, such
as first name and last name. - ...(ANSWERS)....t
Which parts of your organization can benefit from buyer personas? -
...(ANSWERS)....Marketing, sales, service
Which is NOT an example of demographic information that can help bring value
to your buyer persona research? - ...(ANSWERS)....shoe size
Fill in the blank: To get started with adding a buyer persona in HubSpot, look for
the __________ on your dashboard. - ...(ANSWERS)....top personas report
Most organizations target how many buyer personas? - ...(ANSWERS)....3-5
When determining buyer personas, which type of information is most important
to capture? - ...(ANSWERS)....Psychographic information
