SMPA 1050 Final 2025/2026 Exam
Questions and Answers 100%
Guaranteed Success | Already Rated A+
What are the 3 major research design approaches? - 🧠 ANSWER
✔✔Survey, Content analysis, experiments
Independent variables - 🧠 ANSWER ✔✔The things that influence, effect,
cause other things
Dependent variables - 🧠 ANSWER ✔✔The things that are influenced,
effected, moved
Population - 🧠 ANSWER ✔✔The universe of things you're interested in
understanding
Examples of population - 🧠 ANSWER ✔✔Americans, voters, mainstream
media, broadcast news
Sample - 🧠 ANSWER ✔✔Smaller portion of population that is analyzed bc
population is too big
1
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
,Examples of samples - 🧠 ANSWER ✔✔1200 Americans, 500 stories from
newspapers
Internal validity - 🧠 ANSWER ✔✔Is the study conducted properly
External validity - 🧠 ANSWER ✔✔Is the study generalizable - can we
extrapolate from it to the real world population we want to make inferences
about
When do we use survey research - 🧠 ANSWER ✔✔Used when we're
interested in learning about public opinion, attitudes, behavior
Advantages of survey research - 🧠 ANSWER ✔✔generalizable, helps us
understand and describe
Disadvantages of survey research - 🧠 ANSWER ✔✔Cannot make strong
causal claims since evidence about relationships tends to be correlational
not causal
Issues in survey research - 🧠 ANSWER ✔✔Sampling (is it representative?)
Question wording effects
Question order effects
2
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
, Non-attitudes (people in survey give answer even if they don't actually have
opinion)
Issues with social desirability/survey setting influencing responses
What does Sides say is an effect of bad poll questions - 🧠 ANSWER ✔✔-
People just rationalize their answer based on prior attitudes
- People don't really offer true introspective response
- people give non attitude reasons
- nature of question leads to possible false attitudes
What is on Rakich's checklist for reading polls - 🧠 ANSWER ✔✔- Check
pollster track record
- Avoid comparisons between pollsters
- Note who's being polled
- Pay attention to margin of error
- Consider the source
- If the poll has an off result there might be a reason for it
- Don't try to outguess or "unskew" the polls
- Head averages of polls, not outliers
3
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
Questions and Answers 100%
Guaranteed Success | Already Rated A+
What are the 3 major research design approaches? - 🧠 ANSWER
✔✔Survey, Content analysis, experiments
Independent variables - 🧠 ANSWER ✔✔The things that influence, effect,
cause other things
Dependent variables - 🧠 ANSWER ✔✔The things that are influenced,
effected, moved
Population - 🧠 ANSWER ✔✔The universe of things you're interested in
understanding
Examples of population - 🧠 ANSWER ✔✔Americans, voters, mainstream
media, broadcast news
Sample - 🧠 ANSWER ✔✔Smaller portion of population that is analyzed bc
population is too big
1
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
,Examples of samples - 🧠 ANSWER ✔✔1200 Americans, 500 stories from
newspapers
Internal validity - 🧠 ANSWER ✔✔Is the study conducted properly
External validity - 🧠 ANSWER ✔✔Is the study generalizable - can we
extrapolate from it to the real world population we want to make inferences
about
When do we use survey research - 🧠 ANSWER ✔✔Used when we're
interested in learning about public opinion, attitudes, behavior
Advantages of survey research - 🧠 ANSWER ✔✔generalizable, helps us
understand and describe
Disadvantages of survey research - 🧠 ANSWER ✔✔Cannot make strong
causal claims since evidence about relationships tends to be correlational
not causal
Issues in survey research - 🧠 ANSWER ✔✔Sampling (is it representative?)
Question wording effects
Question order effects
2
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
, Non-attitudes (people in survey give answer even if they don't actually have
opinion)
Issues with social desirability/survey setting influencing responses
What does Sides say is an effect of bad poll questions - 🧠 ANSWER ✔✔-
People just rationalize their answer based on prior attitudes
- People don't really offer true introspective response
- people give non attitude reasons
- nature of question leads to possible false attitudes
What is on Rakich's checklist for reading polls - 🧠 ANSWER ✔✔- Check
pollster track record
- Avoid comparisons between pollsters
- Note who's being polled
- Pay attention to margin of error
- Consider the source
- If the poll has an off result there might be a reason for it
- Don't try to outguess or "unskew" the polls
- Head averages of polls, not outliers
3
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
