SMPA 1050 Final 2025/2026 Exam
Questions with Detailed Verified
Answers (100% Correct Answers) |
Already Graded A+
survey - 🧠 ANSWER ✔✔-a technique for ascertaining the self-reported
attitudes or behaviors of a particular group, usually by questioning a
representative, random sample of the group
pro: generalizable
con: cannot make strong claims, minor variation in wording and order of
questions and social desirability affect responses
content analysis - 🧠 ANSWER ✔✔the systematic coding and objective
recording of data, guided by some rationale, identifying patterns in data
pros: cheap, high reliability, quantifies meaning
cons: if coding is inaccurate then the findings are invalid, context can be
ignored, not valid on its own
1
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
,Experiments - 🧠 ANSWER ✔✔a technique that tests predicted relationships
among variables in a controlled environment
pros: causal inferences, control over administration of independent
variables, internal validity
cons: not always generalizable, lacks external validity
Independent variable - 🧠 ANSWER ✔✔Things that influence, effect, or
cause other things
example: strategy framed news stories
dependent variable - 🧠 ANSWER ✔✔things that are influenced, affected, or
moved
population - 🧠 ANSWER ✔✔the universe of things you are interested in
understanding
example: Americans, voters, likely voters
sample - 🧠 ANSWER ✔✔a smaller portion of that population that you
analyze because the population is too big
meant to be representative
2
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
, internal validity - 🧠 ANSWER ✔✔extent to which we can draw cause-and-
effect inferences from a study
is the study conducted properly
external validity - 🧠 ANSWER ✔✔extent to which we can generalize
findings to real-world settings
Codebook - 🧠 ANSWER ✔✔-a document that contains explicit directions
about how data from data collection forms are coded in the data file
-defines all variables
intercoder reliability - 🧠 ANSWER ✔✔in content analysis, the degree of
agreement between or among independent coders
crime story - 🧠 ANSWER ✔✔-A type of story most likely to lead to newscast
-up to 83% of the lead stories can be this type
print and broadcast agendas - 🧠 ANSWER ✔✔similarities between two
news platforms that cover crime the most while leaving out other stories
and
newscast, newspaper - 🧠 ANSWER ✔✔Much greater difference between
crime and entertainment in __________ than __________
3
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
Questions with Detailed Verified
Answers (100% Correct Answers) |
Already Graded A+
survey - 🧠 ANSWER ✔✔-a technique for ascertaining the self-reported
attitudes or behaviors of a particular group, usually by questioning a
representative, random sample of the group
pro: generalizable
con: cannot make strong claims, minor variation in wording and order of
questions and social desirability affect responses
content analysis - 🧠 ANSWER ✔✔the systematic coding and objective
recording of data, guided by some rationale, identifying patterns in data
pros: cheap, high reliability, quantifies meaning
cons: if coding is inaccurate then the findings are invalid, context can be
ignored, not valid on its own
1
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
,Experiments - 🧠 ANSWER ✔✔a technique that tests predicted relationships
among variables in a controlled environment
pros: causal inferences, control over administration of independent
variables, internal validity
cons: not always generalizable, lacks external validity
Independent variable - 🧠 ANSWER ✔✔Things that influence, effect, or
cause other things
example: strategy framed news stories
dependent variable - 🧠 ANSWER ✔✔things that are influenced, affected, or
moved
population - 🧠 ANSWER ✔✔the universe of things you are interested in
understanding
example: Americans, voters, likely voters
sample - 🧠 ANSWER ✔✔a smaller portion of that population that you
analyze because the population is too big
meant to be representative
2
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED
, internal validity - 🧠 ANSWER ✔✔extent to which we can draw cause-and-
effect inferences from a study
is the study conducted properly
external validity - 🧠 ANSWER ✔✔extent to which we can generalize
findings to real-world settings
Codebook - 🧠 ANSWER ✔✔-a document that contains explicit directions
about how data from data collection forms are coded in the data file
-defines all variables
intercoder reliability - 🧠 ANSWER ✔✔in content analysis, the degree of
agreement between or among independent coders
crime story - 🧠 ANSWER ✔✔-A type of story most likely to lead to newscast
-up to 83% of the lead stories can be this type
print and broadcast agendas - 🧠 ANSWER ✔✔similarities between two
news platforms that cover crime the most while leaving out other stories
and
newscast, newspaper - 🧠 ANSWER ✔✔Much greater difference between
crime and entertainment in __________ than __________
3
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED