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D099 Sales Management Notes (key things you should know) new Western Governors University

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D099 Sales Management Notes (key things you should know) new Western Governors University

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D099 Sales Management Notes (key things you should know) 2025-2026
new Western Governors University




Notes for D099 - Sales Management


1. Introduction to Sales Management

- Sales management oversees hiring, training, and directing a sales team.
- Focuses on increasing revenue through strategy and planning.

2. Sales Strategies

- Transactional Selling - Quick, one-time sales.
- Relationship Selling - Builds long-term customer connections.
- Solution Selling - Focuses on customer needs and tailored solutions.
- Consultative Selling - Sales rep acts as a trusted advisor.

3. Sales Planning Process

- Market Research - Understand customer needs.
- Target Market Selection - Identify ideal customers.
- Sales Forecasting - Predict future sales trends.
- Budget Allocation - Assign resources effectively.

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