CIS 2200 Midterm 1 Questions and
Answers Graded A+ (Verified)
From the items listed below select the one that falls under LOW COST
a) Neiman Marcus
b) Tiffany and Co
c) Payless Shoes
d) All fall under High Cost - ANSWER-C) Payless Shoes
From the items listed below select the one that is a Support Value Activity
a)Operations
b)Inbound Logistics
c)Firm Infrastructure
d)Marketing and Sales - ANSWER-C) Firm Structure
If company ABC wanted to track the effectiveness of a marketing campaign they would
need to use which one of the following data bases:
a)Inventory DB
b)Human Resources DB
c)Sales DB
d)Returns DB - ANSWER-C) Sales
Information on "purchase totals per month by customer" is more likely to be found on
the
a)SCM database
b)CRM database
c)Neither
d)Both - ANSWER-B) CRM database
Select the item below that is NOT a Supply Chain management Metric
a)Back Order
b)Inventory Turnover
c)Total Hits
d)Inventory replenishment cycle time - ANSWER-C) Total Hits
Structured decision making occurs primarily at which level of the organization
a)Strategic
b)Tactical
c)Operational
d)None of the above - ANSWER-C) Operational
T/F "Drill down" and "Slice and Dice" are synonomous terms and can be used
interchangeably - ANSWER-False
, T/F 8 bytes equal 1 bit - ANSWER-False
T/F A company which sets a "sales $ goal and sales(units)" goal is using CSF as a
management tool. - ANSWER-True
T/F A CRM system can enable an organization to identify different types of customers
and lead to understanding customer buying behavior - ANSWER-True
T/F A data base consists of multiple data warehouses - ANSWER-False
T/F A system which does not exceed the 3-5 second response time standard regardless
of transaction volume is considered to have good SCALING capability. - ANSWER-True
T/F A virtual team is a group of people who are geographically dispersed but through
the use of specialized software can work collectively on a project as if they were
physically in the same room. - ANSWER-True
T/F All of the items listed below are MIS metrics:
Response time
Throughput
Transation speed
Total sales by product - ANSWER-False
T/F An organization which introduces a new technology to the market place 6-12
months before the competition will always be successful i.e. strong sales and strong
market share driven by sales of the products/services incorporating the new technology
- ANSWER-False
T/F An update to the Sales DB in the Sales Department is usually programmed to
automatically update the corporate data warehouse - ANSWER-True
T/F Assuming reasonable quality the availability of Internet based courses at Baruch
could be considered a competitive advantage to students considering applying to other
CUNY schools
which do not have internet based curricula - ANSWER-True
T/F Business Intelligence and Artificial Intelligence are synonymous terms and can be
used interchangeably - ANSWER-False
T/F CONSUMER POWER can be defined as "The supplier's ability to influence the
prices they charge for supplies" - ANSWER-False
T/F DBMS is the software which extracts copies of the data requested by the
application program from the data base. - ANSWER-True
Answers Graded A+ (Verified)
From the items listed below select the one that falls under LOW COST
a) Neiman Marcus
b) Tiffany and Co
c) Payless Shoes
d) All fall under High Cost - ANSWER-C) Payless Shoes
From the items listed below select the one that is a Support Value Activity
a)Operations
b)Inbound Logistics
c)Firm Infrastructure
d)Marketing and Sales - ANSWER-C) Firm Structure
If company ABC wanted to track the effectiveness of a marketing campaign they would
need to use which one of the following data bases:
a)Inventory DB
b)Human Resources DB
c)Sales DB
d)Returns DB - ANSWER-C) Sales
Information on "purchase totals per month by customer" is more likely to be found on
the
a)SCM database
b)CRM database
c)Neither
d)Both - ANSWER-B) CRM database
Select the item below that is NOT a Supply Chain management Metric
a)Back Order
b)Inventory Turnover
c)Total Hits
d)Inventory replenishment cycle time - ANSWER-C) Total Hits
Structured decision making occurs primarily at which level of the organization
a)Strategic
b)Tactical
c)Operational
d)None of the above - ANSWER-C) Operational
T/F "Drill down" and "Slice and Dice" are synonomous terms and can be used
interchangeably - ANSWER-False
, T/F 8 bytes equal 1 bit - ANSWER-False
T/F A company which sets a "sales $ goal and sales(units)" goal is using CSF as a
management tool. - ANSWER-True
T/F A CRM system can enable an organization to identify different types of customers
and lead to understanding customer buying behavior - ANSWER-True
T/F A data base consists of multiple data warehouses - ANSWER-False
T/F A system which does not exceed the 3-5 second response time standard regardless
of transaction volume is considered to have good SCALING capability. - ANSWER-True
T/F A virtual team is a group of people who are geographically dispersed but through
the use of specialized software can work collectively on a project as if they were
physically in the same room. - ANSWER-True
T/F All of the items listed below are MIS metrics:
Response time
Throughput
Transation speed
Total sales by product - ANSWER-False
T/F An organization which introduces a new technology to the market place 6-12
months before the competition will always be successful i.e. strong sales and strong
market share driven by sales of the products/services incorporating the new technology
- ANSWER-False
T/F An update to the Sales DB in the Sales Department is usually programmed to
automatically update the corporate data warehouse - ANSWER-True
T/F Assuming reasonable quality the availability of Internet based courses at Baruch
could be considered a competitive advantage to students considering applying to other
CUNY schools
which do not have internet based curricula - ANSWER-True
T/F Business Intelligence and Artificial Intelligence are synonymous terms and can be
used interchangeably - ANSWER-False
T/F CONSUMER POWER can be defined as "The supplier's ability to influence the
prices they charge for supplies" - ANSWER-False
T/F DBMS is the software which extracts copies of the data requested by the
application program from the data base. - ANSWER-True
