high growth rate, high market share.
Often need heavy investments to finance their rapid growth. Eventually their growth will
slow down, and they will turn into cash cows
Give this one a try later!
, Stars
interpreting and reporting the findings
Give this one a try later!
4th step in market research process
define the company mission, set company objectives and goals, design business
portfolio
Give this one a try later!
how to identify organizational goals and capabilities
1965-1980
Give this one a try later!
Gen X
people who share the same needs, wants, preferences, and interests that are different
from people in other segments
Often need heavy investments to finance their rapid growth. Eventually their growth will
slow down, and they will turn into cash cows
Give this one a try later!
, Stars
interpreting and reporting the findings
Give this one a try later!
4th step in market research process
define the company mission, set company objectives and goals, design business
portfolio
Give this one a try later!
how to identify organizational goals and capabilities
1965-1980
Give this one a try later!
Gen X
people who share the same needs, wants, preferences, and interests that are different
from people in other segments
