Real estate Chapter 5.6
The CAN-SPAM Act is federal regulation governing
a) Unsolicited fax advertisements.
b) Unsolicited commercial e-mails.
c) Commercial telemarketing.
d) All of the above. - ANS-b) Unsolicited commercial e-mails.
What kind of ad usually combines both institutional and product advertising?
a) Classified
b) Display
c) Press release
d) Classified-display - ANS-b) Display
What piece of information is missing from a blind ad?
a) The price
b) The property's address
c) The broker's identification
d) The property's features - ANS-c) The broker's identification
Based on the National Do-Not-Call Registry, how long after a company listing has expired may a
licensee call the owner to solicit business?
a) 18 months.
b) Never, if the seller is on the National Do Not Call Registry.
c) 3 months.
d) 1 month. - ANS-a) 18 months.
How should you follow-up on direct mail advertising?
a) Track and repeat those campaigns that show results.
b) Repeat the same mailing, until you get results.
c) Call all homes that received a direct mail piece.
d) Never repeat a mailing to a previously-contacted neighborhood. - ANS-a) Track and repeat
those campaigns that show results.
How frequently must companies access and update the Do-Not-Call Registry?
a) A minimum of every 31 days
b) A minimum of every three months
c) Semi-annually
d) Annually - ANS-a) A minimum of every 31 days
Which form of real estate advertisement is typically visible at retail locations?
a) Shopping Guides
b) Flyers
The CAN-SPAM Act is federal regulation governing
a) Unsolicited fax advertisements.
b) Unsolicited commercial e-mails.
c) Commercial telemarketing.
d) All of the above. - ANS-b) Unsolicited commercial e-mails.
What kind of ad usually combines both institutional and product advertising?
a) Classified
b) Display
c) Press release
d) Classified-display - ANS-b) Display
What piece of information is missing from a blind ad?
a) The price
b) The property's address
c) The broker's identification
d) The property's features - ANS-c) The broker's identification
Based on the National Do-Not-Call Registry, how long after a company listing has expired may a
licensee call the owner to solicit business?
a) 18 months.
b) Never, if the seller is on the National Do Not Call Registry.
c) 3 months.
d) 1 month. - ANS-a) 18 months.
How should you follow-up on direct mail advertising?
a) Track and repeat those campaigns that show results.
b) Repeat the same mailing, until you get results.
c) Call all homes that received a direct mail piece.
d) Never repeat a mailing to a previously-contacted neighborhood. - ANS-a) Track and repeat
those campaigns that show results.
How frequently must companies access and update the Do-Not-Call Registry?
a) A minimum of every 31 days
b) A minimum of every three months
c) Semi-annually
d) Annually - ANS-a) A minimum of every 31 days
Which form of real estate advertisement is typically visible at retail locations?
a) Shopping Guides
b) Flyers
