Exam Questions and CORRECT Answers
API Token - CORRECT ANSWER - Application Program Interface
ARR - CORRECT ANSWER - Annual recurring revenue
CAC - CORRECT ANSWER - Customer Acquisition Cost. The cost of a new customer -
currently $200
CPA - CORRECT ANSWER - Cost per Acquisition-Action
CSM - CORRECT ANSWER - Customer Success Manager
CTR - CORRECT ANSWER - Click Through Rate (clicks/impressions)
CVR - CORRECT ANSWER - Conversion Rate to Paying Customer
DoD - CORRECT ANSWER - Dev of the day - the "to go to" developer of the day, for
questions, bugs etc.
GDPR - CORRECT ANSWER - General Data Protection Regulation. Compliance with
privacy laws. The GDPR 2016/679 is a regulation in EU law on data protection and privacy for
all individuals within the European Union and the European Economic Area. It also addresses
the export of personal data outside the EU and EEA areas.
KPI - CORRECT ANSWER - Key performance indicator, a performance measurement
LTV - CORRECT ANSWER - Lifetime value