PSY 3213 Exam 2025| 90 Questions with 100%
Verified Answers
What is archival research?
Data that is pulled from existing records such as census data, court records, personal letters,
newspaper reports, etc. May involve information about observable behavior, physiological
processes, or self-reports. Useful for studying the historical past and social and behavioral
changes over time (race relations, gender roles, etc.)
What is content analysis?
A set of procedures designed to convert textual info into numerical data that can be analyzed.
Goal is to classify units of text into meaningful categories or to rate units of text along specific
dimensions. Any text can be content analyzed.
What is survey research?
The most common type of descriptive research that is used in virtually every area of social
and behavioral science. In survey research, respondents provide information about
themselves by completing a questionnaire or answering an interviewer's questions.
How does survey differ from questionnaire?
Surveys and questionnaires are different things. Surveys are a type of research that may utilize
questionnaires, interviews or observational techniques to collect data
__________ is a method of data collection in which respondents respond verbally to a
researcher's question.
interview
Explain what a fixed alternative response format/multiple choice format is.
, A response format in which participants answer a questionnaire or interview item by
choosing one response from a set of possible alternatives (also called multiple choice
response format)
Define free response format.
A response format in which the participant provides an unstructured answer to a
question (open-ended question)
What is the rating scale response format and when should it be used?
When questions are about behaviors, thoughts or feelings that can vary in frequency or
intensity, a rating scale response format should be used (strongly agree, agree, neutral,
disagree, strongly disagree) Uses semantic differential.
What are double-barreled questions? Provide an example.
Ask more than one question but provides the respondent with the opportunity for only one
response. ex: "Do you eat healthfully and exercise regularly?"
What is a loaded question? Provide an example.
A question that contains a controversial or unjustified assumption (e.g., a presumption of guilt)
What is a response set?
The tendency for a person to respond to questions or statements in such a way that it produces
a certain image of the respondent, rather than answering based on the respondent's true
feelings or behaviors. Response sets may occur because a person is purposefully trying to be
deceitful, or they may be unintentional
What is yea/nay-saying?
Showing the tendency to express disagreement (nay) or the tendency to agree (yea) with
statements regardless of the content.
The tendency for people to distort their responses in a manner that portrays them in a
positive light is referred to as _______ ________.
Verified Answers
What is archival research?
Data that is pulled from existing records such as census data, court records, personal letters,
newspaper reports, etc. May involve information about observable behavior, physiological
processes, or self-reports. Useful for studying the historical past and social and behavioral
changes over time (race relations, gender roles, etc.)
What is content analysis?
A set of procedures designed to convert textual info into numerical data that can be analyzed.
Goal is to classify units of text into meaningful categories or to rate units of text along specific
dimensions. Any text can be content analyzed.
What is survey research?
The most common type of descriptive research that is used in virtually every area of social
and behavioral science. In survey research, respondents provide information about
themselves by completing a questionnaire or answering an interviewer's questions.
How does survey differ from questionnaire?
Surveys and questionnaires are different things. Surveys are a type of research that may utilize
questionnaires, interviews or observational techniques to collect data
__________ is a method of data collection in which respondents respond verbally to a
researcher's question.
interview
Explain what a fixed alternative response format/multiple choice format is.
, A response format in which participants answer a questionnaire or interview item by
choosing one response from a set of possible alternatives (also called multiple choice
response format)
Define free response format.
A response format in which the participant provides an unstructured answer to a
question (open-ended question)
What is the rating scale response format and when should it be used?
When questions are about behaviors, thoughts or feelings that can vary in frequency or
intensity, a rating scale response format should be used (strongly agree, agree, neutral,
disagree, strongly disagree) Uses semantic differential.
What are double-barreled questions? Provide an example.
Ask more than one question but provides the respondent with the opportunity for only one
response. ex: "Do you eat healthfully and exercise regularly?"
What is a loaded question? Provide an example.
A question that contains a controversial or unjustified assumption (e.g., a presumption of guilt)
What is a response set?
The tendency for a person to respond to questions or statements in such a way that it produces
a certain image of the respondent, rather than answering based on the respondent's true
feelings or behaviors. Response sets may occur because a person is purposefully trying to be
deceitful, or they may be unintentional
What is yea/nay-saying?
Showing the tendency to express disagreement (nay) or the tendency to agree (yea) with
statements regardless of the content.
The tendency for people to distort their responses in a manner that portrays them in a
positive light is referred to as _______ ________.