Solution Manual for Introduction to Business Analytics,
1st Edition
By Vernon Richardson and Marcia Watson
Verified Chapter's 1 - 12 | Complete
, Chaptere01e–eSpecifyetheeQuestion:eUsingeBusinesseAnalyticsetoeAddresseBusinesseQuestions
TABLE OF CONTENTS e e e
Chaptere1:eSpecifyetheeQuestion:eUsingeBusinesseAnalyticsetoeAddresseBusinesseQuestionsee
Chaptere2:eObtainetheeData:eAneIntroductionetoeBusinesseDataeSourcesee
Chaptere3:eAnalyzeetheeData:eBasiceStatisticseandeToolseRequiredeineBusinesseAnalyticsee
Chaptere4:eAnalyzeetheeData:eExploratoryeBusinesseAnalyticse(DescriptiveeAnalyticseandeDiagnosticeAnalytics)ee
Chaptere5:eAnalyzeetheeData:eConfirmatoryeBusinesseAnalyticse(PredictiveeAnalyticseandePrescriptiveeAnalytics)ee
Chaptere6:eReportetheeResults:eUsingeDataeVisualizationee
Chaptere7:eMarketingeAnalyticsee
Chaptere8:eAccountingeAnalyticsee
Chaptere9:eFinancialeAnalyticsee
Chaptere10:eOperationseAnalyticsee
Chaptere11:eAdvancedeBusinesseAnalyticsee
Chaptere12:eUsingetheeSOAReAnalyticseModeletoePuteIteAlleTogether:eThreeeCapstoneeProjectsee
, Chaptere01e–eSpecifyetheeQuestion:eUsingeBusinesseAnalyticsetoeAddresseBusinesseQuestions
Chapter 1 End-of-Chapter Assignment Solutions
e e e e
MultipleeChoiceeQuestions
1. (LOe1.1)eAecoordinated,estandardizedeseteofeactivitieseconductedebyebothepeopleeandeequipmentetoeaccomplisheaes
pecificebusinessetaskeisecalled .
a. businesseprocesses
b. businesseanalysis
c. businesseprocedure
d. businessevalue
2. (LOe1.2)eAccordingetoetheeinformationevalueechain,edataecombinedewithecontexteis
a. Information.
b. Knowledge.
c. Insight.
d. Value.
3. (LOe1.5)eWhichephaseeofetheeSOAReanalyticsemodeleaddressesetheeproperewayetoecommunicateeresultsetoetheed
ecisionemaker?
a. Specifyetheequestion
b. Obtainetheedata
c. Analyzeetheedata
d. Reportetheeresults
4. (LOe1.5)eWhichephaseeofetheeSOAReanalyticsemodeleinvolvesefindingetheemosteappropriateedataeneededetoeaddresset
heebusinessequestion?
a. Specifyetheequestion
b. Obtainetheedata
c. Analyzeetheedata
d. Reportetheeresults
5. (LOe1.5)eWhichequestionseseekeinformationeabouteTesla’sesaleseinetheenextequarter?
a. Whatehappened?eWhateisehappening?
b. Whyedideitehappen?eWhateareetheecauseseofepasteresults?
c. Willeitehappeneinetheefuture?eWhateisetheeprobabilityesomethingewillehappen?eCaneweeforecastewhate
willehappen?
d. Whateshouldeweedo,ebasedeonewhateweeexpectewillehappen?eHowedoeweeoptimizeeoureperformanceebasedeo
nepotentialeconstraints?
6. (LOe1.5)eWhichequestionseseekeinformationeonetheeroutingeofeproductsefromeQueretaro,eMexicoetoeChicago,eU
nitedeStateseinetheelastequarter?
a. Whatehappened?eWhateisehappening?
b. Whyedideitehappen?eWhateareetheecauseseofepasteresults?
c. Willeitehappeneinetheefuture?eWhateisetheeprobabilityesomethingewillehappen?eCaneweeforecastewhatewilleh
appen?
d. Whateshouldeweedo,ebasedeonewhateweeexpectewillehappen?eHowedoeweeoptimizeeoureperformanceebasedeo
nepotentialeconstraints?
, Chaptere01e–eSpecifyetheeQuestion:eUsingeBusinesseAnalyticsetoeAddresseBusinesseQuestions
7. (LOe1.5)eWhichequestionseaskewhyeneteincomeeiseincreasingewhenerevenueseareedecreasing,ecounteretoee
xpectations?
a. Whatehappened?eWhateisehappening?
b. Whyedideitehappen?eWhateareetheecauseseofepasteresults?
c. Willeitehappeneinetheefuture?eWhateisetheeprobabilityesomethingewillehappen?eCaneweeforecastewhatewilleh
appen?
d. Whateshouldeweedo,ebasedeonewhateweeexpectewillehappen?eHowedoeweeoptimizeeoureperformanceebasedeo
nepotentialeconstraints?
8. (LOe1.5)eWhichequestionsehelpemanagerseunderstandehowetoeorganizeefutureeshipmentsebasedeoneexpecteded
emand?
a. Whatehappened?eWhateisehappening?
b. Whyedideitehappen?eWhateareetheecauseseofepasteresults?
c. Willeitehappeneinetheefuture?eWhateisetheeprobabilityesomethingewillehappen?eCaneweeforecastewhatewilleh
appen?
d. Whateshouldeweedo,ebasedeonewhateweeexpectewillehappen?eHowedoeweeoptimizeeoureperformanc
eebasedeonepotentialeconstraints?
9. (LOe1.5)eWhichetermerefersetoetheecombinedeaccuracy,evalidity,eandeconsistencyeofedataestoredeandeusedeovereti
me?
a. Dataeintegrity
b. Dataeoverload
c. Dataevalue
d. Informationevalue
10. (LOe1.3)eAespecialistewhoeknowsehowetoeworkewith,emanipulate,eandestatisticallyetestedataeisea
a. decisionemaker.
b. dataescientist.
c. dataeanalyst.
d. decisionescientist.
11. (LOe1.4)eWhichetypeeofeanalystsepredictsetheeamounteofemoneyethateaecompanyewillereceiveefromeitsecustomersetoeh
elpemanagementeevaluateefutureeinvestmentsebasedeoneexpectedeinvestmenteperformance,esucheaseinvestmentsei
neequipmenteoreemployeeetraining?
a. Marketingeanalyst
b. Operationseanalyst
c. Financialeanalyst
d. Accountingeanalyst
12. (LOe1.4)eWhichetypeeofeanalysteaddressesequestionseregardingetaxeandeauditing?
a. Marketingeanalyst
b. Operationseanalyst
c. Financialeanalyst
d. Accountingeanalyst
13. (LOe1.5)eSupposeeaecompanyehasetimelyeproductereviewsethateareeavailableewheneneeded,ebutetheereviewseareeb
iased.eTheseeproductereviewseareewhichetypeeofedata?
a. Reliable
b. Relevant
c. Curated
d. Consistent
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