C483 Questions and Correct Answers/
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Chapter 1
Ans:
SWOT analysis
Ans: a planning tool used to analyze an organization's strengths,
weaknesses, opportunities, and threats
Situational Analysis
Ans: A process planners use, within time and resource constraints, to
gather, interpret, and summarize all information relevant to the planning
issue under consideration.
core capability
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Ans: a unique skill and/or knowledge an organization possesses that gives
it an edge over competitors
mission
Ans: An organization's basic purpose and scope of operations.
Strategic Vision
Ans: the long-term direction and strategic intent of a company
strategy
Ans: A pattern of actions and resource allocations designed to achieve
the organization's goals.
tactical planning
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Ans: A set of procedures for translating broad strategic goals and plans
into specific goals and plans that are relevant to a distinct portion of the
organization, such as functional areas like customer service or human
resources.
differentiation strategy
Ans: A strategy an organization uses to build competitive advantage by
being unique in its industry or market segment along one or more
dimensions.
Concentration Strategy
Ans: A strategy an organization uses to operate a single business and
compete in a single industry.
Strategic management six major components