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Texas Sales and Marketing 101 for Real Estate Professionals Qs&As All states use the IDX in the same way. - ANS-False (The statement is false. IDX is available in all states, but each state may have a different approach as to how it is used.) There are no benefits for agents using paid subscriptions websites for marketing. - ANS-False (Paid web sites deliver a more extensive marketing opportunity, greater storage capability, interaction with customer/client, and a superior support system.) The Internet Data Exchange (IDX) allows participating brokers use to advertise by sharing listings on their public websites. - ANS-True (The statement is true. Under the IDX format, a listing agent can authorize other participants to place their listings on the participant's website.) In any IDX display, the agency's name must be prominent. - ANS-True (The statement is true. The location of the agency name must be in color, conspicuous, and easy to find.) IDX feeds can be included on paid subscription websites. - ANS-True (The statement is true. IDX feeds may be included and will automatically update.) Web providers usually furnish SEO. What is the advantage in this feature? - ANS-The agent's website will appear in the results of a specific web search. (The answer is the agent's website will appear in the results of a specific web search. SEO (search engine optimization) provides excellent search results between the consumer and the agent's website.) Which of the following are examples of promoting yourself? - ANS-
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