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MKT 432- Exam 1 CMU Questions with 100 % Correct Answers.

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MKT 432- Exam 1 CMU Questions with 100 % Correct Answers. Operation Function - CORRECT ANSWER collection of people/technology /systems within an org that has a primary responsibility for providing product/service Scor model - CORRECT ANSWER a framework developed and supported by SCS; provides standard descriptions of processes, relationships, and metrics that define SCM planning sourcing make delivery return Business Strategy - CORRECT ANSWER mechanism used to identify a firms target customers and set time frames/ performance objectives Functional strategy - CORRECT ANSWER specific actions for functional areas such as marketing, hr, finance, or SCM. each area much align with eachother 3 elements of Business Strategy - CORRECT ANSWER clearly identify the target customer set time frame and performance objectives identify and support core competencies structural elements - CORRECT ANSWER tangible assets associated with SC Infastructural element - CORRECT ANSWER people, policies, procedures, decisions True of false: Both infrastructural and structural elements combined make/create strategy - CORRECT ANSWER true Mission Statement - CORRECT ANSWER Statement explaining why an org. exists and describes what is important to the org. SC strategy involves 3 elements - CORRECT ANSWER right mix of structural and infrastructural elements ensure choices align with customer value support orgs. core comp. True of false: All functional strategies must support the business strategies and the mission statement - CORRECT ANSWER true Value index - CORRECT ANSWER quantitative measure that uses performances and customer importance to create a score that judges the overall value Customer performance dimensions - CORRECT ANSWER quality time flexibility cost Types of flexibility - CORRECT ANSWER mixed, changeover, volume Mixed Flexibility - CORRECT ANSWER produces a wide range changeover flexibility - CORRECT ANSWER the ability to provide a new product with minimal delay volume flexibility - CORRECT ANSWER the ability to produce whatever volume the customer needs Order Qualifiers - CORRECT ANSWER customer expects superior level of performance- allows you to do business with minimum level of performance CSA ratings - CORRECT ANSWER carrier ratings for compliance, safety and accountability Stages of allignement - CORRECT ANSWER internally neutral externally neutral internally supportive externally supportive Common conflicts of performance trade offs - CORRECT ANSWER cost, flexibility True of false: SC structure has logistical drivers and cross functional drivers. Each of them enable strategy that focuses on efficiency and responsiveness - CORRECT ANSWER true What is efficiency? - CORRECT ANSWER how we drive cost down while maintaining and improving speed and quality What is responsiveness? - CORRECT ANSWER product availability when needed for assembly line 3 logisitcs drivers - CORRECT ANSWER facilities inventory transportation

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MKT 432- Exam 1 CMU Questions with
100 % Correct Answers.

Operation Function - CORRECT ANSWER collection of people/technology /systems within an org that
has a primary responsibility for providing product/service



Scor model - CORRECT ANSWER a framework developed and supported by SCS; provides standard
descriptions of processes, relationships, and metrics that define SCM

planning

sourcing

make

delivery

return



Business Strategy - CORRECT ANSWER mechanism used to identify a firms target customers and set
time frames/ performance objectives



Functional strategy - CORRECT ANSWER specific actions for functional areas such as marketing, hr,
finance, or SCM. each area much align with eachother



3 elements of Business Strategy - CORRECT ANSWER clearly identify the target customer

set time frame and performance objectives

identify and support core competencies



structural elements - CORRECT ANSWER tangible assets associated with SC



Infastructural element - CORRECT ANSWER people, policies, procedures, decisions

, True of false: Both infrastructural and structural elements combined make/create strategy - CORRECT
ANSWER true



Mission Statement - CORRECT ANSWER Statement explaining why an org. exists and describes what is
important to the org.



SC strategy involves 3 elements - CORRECT ANSWER right mix of structural and infrastructural elements

ensure choices align with customer value

support orgs. core comp.



True of false: All functional strategies must support the business strategies and the mission statement -
CORRECT ANSWER true



Value index - CORRECT ANSWER quantitative measure that uses performances and customer
importance to create a score that judges the overall value



Customer performance dimensions - CORRECT ANSWER quality

time

flexibility

cost



Types of flexibility - CORRECT ANSWER mixed, changeover, volume



Mixed Flexibility - CORRECT ANSWER produces a wide range



changeover flexibility - CORRECT ANSWER the ability to provide a new product with minimal delay



volume flexibility - CORRECT ANSWER the ability to produce whatever volume the customer needs

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