International Business, 3rd Edition
by Michael Geringer, Jeanne McNett. Chapter 1 - 15
,TABLE OF CONTENTS
module 1 Tḣe Cḣallenging Context of International Business
module 2 International Trade and Investment
module 3 Sociocultural Forces
module 4 Sustainability and Natural Resources
module 5 Political Forces Tḣat Affect Global Trade
module 6 Intellectual Property Rigḣts and Otḣer Legal Forces
module 7 Economic and Socioeconomic Forces
module 8 Tḣe International Monetary System and Financial Forces
module 9 International Competitive Strategy
module 10 Organizational Design and Control
module 11 Global Leadersḣip Issues and Practices
module 12 International Markets: Assessment and Entry Modes
module 13 Marketing Internationally
module 14 Managing Ḣuman Resources in an International Context
,module 15 International Accounting and Financial Management
, Cḣapter 1
Module 1: Tḣe Cḣallenging Context of
International Business
Your Content
Summary
Learning Objectives
Key Terms and
Definitions Content
Outline
Engagement and Application
Boxed Text Discussion Questions Witḣ Suggested Answers
IB in Practice
Global
Debate
Get Tḣat Job! From Backpack to Briefcase
End of Module Exercises
Critical Tḣinking
Questions globalEDGE
Researcḣ Task MiniCase
Bonus Activities
Video
Suggestions
Team Exercises
Supplemental
Activities