SEM580 Quiz #2 Questions and
Answers 100% Pass
Marketing may be subtle or overt. In your WOC Nursing Practice you will be
marketing your services and others will be marketing their products and services to
you. Marketing is described as:
Select one:
a. The process of planning and executing the conception, pricing, promotion, and
distribution of ideas, goods, and services to create exchanges that satisfy individual and
organizational objectives.
b. A complex process involving professional services to develop implementation
strategies for the WOC Nurse practice.
c. Marketing is the same thing as promotion - the words are interchangeable.
d. The exchange of goods and services so that an objective of your WOC Nursing
practice is achieved. - ✔✔a. The process of planning and executing the conception,
pricing, promotion, and distribution of ideas, goods, and services to create exchanges
that satisfy individual and organizational objectives.
Brittie Donald, All Rights Reserved © 2025 1
,An important aspect of the WOC Nurse's Role is knowledge and implementation of risk
reduction strategies. Select the answer with the best examples of risk reduction.
Select one:
a. Have the new WOC Nurse make rounds and discuss care plans for the patients on
the unit.
b. Focus on prevention and early detection of potential complications.
c. Identify strategies to increase staff and patient satisfaction.
d. Implement all WOC cares for the patients so that you can assure quality. - ✔✔b.
Focus on prevention and early detection of potential complications.
You are joining an existing WOC Nursing Practice where the need for an Ostomy
Outpatient Clinic has been identified. Part of your new role is to develop a business
plan to discuss the benefits of that clinic. What type of customer will be targeted in this
promotional part of the business plan?
Select one:
a. Influencers: regulatory bodies and insurance companies.
b. End-Users: Ostomy patients and their families.
c. Decision-makers - administrators.
d. Influencers and end-users. - ✔✔c. Decision-makers - administrators.
Brittie Donald, All Rights Reserved © 2025 2
, As a WOC Nurse, manufacturer representatives will seek your time and attention to
look at new product and, potentially, recommend purchasing that products for use in
your health care setting. In this situation, you are the target of the marketing approach
and would be an example of a/an:
Select one:
a. Decision-maker.
b. Influencer.
c. End-user.
d. Collaborator. - ✔✔b. Influencer.
Why is it important to clearly delineate your products and services to the health care
team and care setting administration? Select the BEST answer below:
Select one:
a. Administrators, nurses, and providers can utilize a full range of your services.
b. Marketing efforts in the care system can identify a broad range of patient services it
provides.
c. Regulatory bodies can recognize the proper use of your services.
d. Insurance companies can utilize your services in Quality Improvement initiatives. -
✔✔a. Administrators, nurses, and providers can utilize a full range of your services.
Brittie Donald, All Rights Reserved © 2025 3
Answers 100% Pass
Marketing may be subtle or overt. In your WOC Nursing Practice you will be
marketing your services and others will be marketing their products and services to
you. Marketing is described as:
Select one:
a. The process of planning and executing the conception, pricing, promotion, and
distribution of ideas, goods, and services to create exchanges that satisfy individual and
organizational objectives.
b. A complex process involving professional services to develop implementation
strategies for the WOC Nurse practice.
c. Marketing is the same thing as promotion - the words are interchangeable.
d. The exchange of goods and services so that an objective of your WOC Nursing
practice is achieved. - ✔✔a. The process of planning and executing the conception,
pricing, promotion, and distribution of ideas, goods, and services to create exchanges
that satisfy individual and organizational objectives.
Brittie Donald, All Rights Reserved © 2025 1
,An important aspect of the WOC Nurse's Role is knowledge and implementation of risk
reduction strategies. Select the answer with the best examples of risk reduction.
Select one:
a. Have the new WOC Nurse make rounds and discuss care plans for the patients on
the unit.
b. Focus on prevention and early detection of potential complications.
c. Identify strategies to increase staff and patient satisfaction.
d. Implement all WOC cares for the patients so that you can assure quality. - ✔✔b.
Focus on prevention and early detection of potential complications.
You are joining an existing WOC Nursing Practice where the need for an Ostomy
Outpatient Clinic has been identified. Part of your new role is to develop a business
plan to discuss the benefits of that clinic. What type of customer will be targeted in this
promotional part of the business plan?
Select one:
a. Influencers: regulatory bodies and insurance companies.
b. End-Users: Ostomy patients and their families.
c. Decision-makers - administrators.
d. Influencers and end-users. - ✔✔c. Decision-makers - administrators.
Brittie Donald, All Rights Reserved © 2025 2
, As a WOC Nurse, manufacturer representatives will seek your time and attention to
look at new product and, potentially, recommend purchasing that products for use in
your health care setting. In this situation, you are the target of the marketing approach
and would be an example of a/an:
Select one:
a. Decision-maker.
b. Influencer.
c. End-user.
d. Collaborator. - ✔✔b. Influencer.
Why is it important to clearly delineate your products and services to the health care
team and care setting administration? Select the BEST answer below:
Select one:
a. Administrators, nurses, and providers can utilize a full range of your services.
b. Marketing efforts in the care system can identify a broad range of patient services it
provides.
c. Regulatory bodies can recognize the proper use of your services.
d. Insurance companies can utilize your services in Quality Improvement initiatives. -
✔✔a. Administrators, nurses, and providers can utilize a full range of your services.
Brittie Donald, All Rights Reserved © 2025 3
