Graded A+ 2024/2025
Once you upload your official decisions during a round, how many times can you
change them before the end of the round? - ✔️✔️As many times as you want
Within the process management initiatives, channel support systems - ✔️✔️Increase the
effectiveness of the sales budget
Products must plot within ______ units from the center of the circle on the Perceptual
Map to survive the rough cut. - ✔️✔️4.0
Within the process management initiatives, concurrent engineering - ✔️✔️Reduces R&D
cycle time, the time needed to move products on the perceptual map and change the
MTBF specifications.
Which of the following are not considered in the Fine Cut? - ✔️✔️Automation
Stock price is a function of: - ✔️✔️Book value, Earnings per Share, and Dividend.
What two factors are considered in both the rough cut and fine cut of the customer
buying process? - ✔️✔️Price and Reliability
Changing MTBF will: - ✔️✔️Have no impact on Perceived Age
What percentage of additional awareness does the second $1,000,000 increase in
promotion budget buy? - ✔️✔️20%
Your finance department is primarily concerned with - ✔️✔️acquiring the capital needed
for company activities, establishing a dividend policy that maximizes the return to
shareholders, setting credit policies for customers and suppliers, and profits.
What is the size of the plant at the start of the simulation? - ✔️✔️5 assembly lines with
space to add 3 more.
The Traditional ideal spot is - ✔️✔️near the center of its circle.
The two characteristics that the perceptual map evaluates are - ✔️✔️Performance and
Size.
How much awareness is created by the $250,000 promotion fee when a new product is
invented? - ✔️✔️50%
, Maximum issue is - ✔️✔️the upper limit in thousands of dollars that teams can issue in
stock each year.
Increasing performance and shrinking size does what to the material cost? -
✔️✔️Increases
The economic environment for this simulation game will include - ✔️✔️a favorable
environment featuring modest growth, low inflation, and reasonable interest rates.
Which customer group or market segment seeks cutting edge technology in both size
and performance? - ✔️✔️High End customers
What happens to a company when its debt-to-assets ratio increases? - ✔️✔️Its short term
interest rates increase and Its bond rating is reduced.
The Perceptual Map is - ✔️✔️a marketing tool used to compare products against
customer perceptions.
What is one draw-back of increasing automation? - ✔️✔️The product requires Increased
time/expense for subsequent short-move repositioning.
If a product's Price was $20, its Material $8, and its Labor $7, the Margin Per Unit would
be: - ✔️✔️$5.
20 - (8 + 7) = 5
Increasing a product's reliability will result in which of the following changes to
production costs? - ✔️✔️Higher material cost
If your team decides to introduce a new product, when should capacity and automation
be purchased? - ✔️✔️One round prior to product release
Capacity is sold by - ✔️✔️entering a negative number in the Buy/Sell row on the
Production Spreadsheet.
What are the drivers of Material Costs? - ✔️✔️Higher performance, Smaller size, Higher
Mean Time Between Failure (MTBF)
Which market segment places the most importance on reliability? - ✔️✔️Performance
The traditional market segment makes up what percentage of sales, in dollars? -
✔️✔️32%