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Capstone Review Exam Question/Answer Graded A+ 2024/2025

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Once you upload your official decisions during a round, how many times can you change them before the end of the round? - ️️As many times as you want Within the process management initiatives, channel support systems - ️️Increase the effectiveness of the sales budget Products must plot within ______ units from the center of the circle on the Perceptual Map to survive the rough cut. - ️️4.0 Within the process management initiatives, concurrent engineering - ️️Reduces R&D cycle time, the time needed to move products on the perceptual map and change the MTBF specifications. Which of the following are not considered in the Fine Cut? - ️️Automation Stock price is a function of: - ️️Book value, Earnings per Share, and Dividend. What two factors are considered in both the rough cut and fine cut of the customer buying process? - ️️Price and Reliability

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Capstone Review Exam Question/Answer
Graded A+ 2024/2025
Once you upload your official decisions during a round, how many times can you
change them before the end of the round? - ✔️✔️As many times as you want

Within the process management initiatives, channel support systems - ✔️✔️Increase the
effectiveness of the sales budget

Products must plot within ______ units from the center of the circle on the Perceptual
Map to survive the rough cut. - ✔️✔️4.0

Within the process management initiatives, concurrent engineering - ✔️✔️Reduces R&D
cycle time, the time needed to move products on the perceptual map and change the
MTBF specifications.

Which of the following are not considered in the Fine Cut? - ✔️✔️Automation

Stock price is a function of: - ✔️✔️Book value, Earnings per Share, and Dividend.

What two factors are considered in both the rough cut and fine cut of the customer
buying process? - ✔️✔️Price and Reliability

Changing MTBF will: - ✔️✔️Have no impact on Perceived Age

What percentage of additional awareness does the second $1,000,000 increase in
promotion budget buy? - ✔️✔️20%

Your finance department is primarily concerned with - ✔️✔️acquiring the capital needed
for company activities, establishing a dividend policy that maximizes the return to
shareholders, setting credit policies for customers and suppliers, and profits.

What is the size of the plant at the start of the simulation? - ✔️✔️5 assembly lines with
space to add 3 more.

The Traditional ideal spot is - ✔️✔️near the center of its circle.

The two characteristics that the perceptual map evaluates are - ✔️✔️Performance and
Size.

How much awareness is created by the $250,000 promotion fee when a new product is
invented? - ✔️✔️50%

, Maximum issue is - ✔️✔️the upper limit in thousands of dollars that teams can issue in
stock each year.

Increasing performance and shrinking size does what to the material cost? -
✔️✔️Increases

The economic environment for this simulation game will include - ✔️✔️a favorable
environment featuring modest growth, low inflation, and reasonable interest rates.

Which customer group or market segment seeks cutting edge technology in both size
and performance? - ✔️✔️High End customers

What happens to a company when its debt-to-assets ratio increases? - ✔️✔️Its short term
interest rates increase and Its bond rating is reduced.

The Perceptual Map is - ✔️✔️a marketing tool used to compare products against
customer perceptions.

What is one draw-back of increasing automation? - ✔️✔️The product requires Increased
time/expense for subsequent short-move repositioning.

If a product's Price was $20, its Material $8, and its Labor $7, the Margin Per Unit would
be: - ✔️✔️$5.

20 - (8 + 7) = 5

Increasing a product's reliability will result in which of the following changes to
production costs? - ✔️✔️Higher material cost

If your team decides to introduce a new product, when should capacity and automation
be purchased? - ✔️✔️One round prior to product release

Capacity is sold by - ✔️✔️entering a negative number in the Buy/Sell row on the
Production Spreadsheet.

What are the drivers of Material Costs? - ✔️✔️Higher performance, Smaller size, Higher
Mean Time Between Failure (MTBF)

Which market segment places the most importance on reliability? - ✔️✔️Performance

The traditional market segment makes up what percentage of sales, in dollars? -
✔️✔️32%

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