Exam Question and Answers
advertising - CORRECT ANSWER✅✅✅any paid form of nonpersonal presentation and
promotion of ideas, goods, or services by an identified sponsor
aesthetic pollution - CORRECT ANSWER✅✅✅the spoiling or contamination of the natural
beauty and features of an enviorment, due to poor planning and design of tourism projects
AIDA model - CORRECT ANSWER✅✅✅a framework for creating an advertising message
that that gets Attention, holds Interest, stimulates Desire, and acheives Action
amateur sports - CORRECT ANSWER✅✅✅athletic activities and competitions for athletes
who do not get paid.
Amtrak - CORRECT ANSWER✅✅✅a company that operates a railroad system with
combined passenger and rail service throughout the continental United States
apprenticeship - CORRECT ANSWER✅✅✅an educational, hands-on exspirience working
in an established buisness under the guidance of a skilled worker.
average daily rate (ADR) - CORRECT ANSWER✅✅✅a rate based on total sales for the day
divided by the total number of sold rooms.
back of the house - CORRECT ANSWER✅✅✅the area in a hospitality establishment that
guests usually do not view, including all areas responsible for food quality and production, such
as the kitchen and recieving, office, and storage areas
back of the house (lodging) - CORRECT ANSWER✅✅✅the area in a lodging facility where
support services take place which guests usually do not view
, bed-and-breakfasts (B&Bs) - CORRECT ANSWER✅✅✅small unique inns that offer a full
breakfast with a night's stay
behavioristics - CORRECT ANSWER✅✅✅Statistics about consumers based on their
knowledge, attitudes, use, or response to a product
benefit - CORRECT ANSWER✅✅✅a feature advantage of a product
buisness travel - CORRECT ANSWER✅✅✅travel for the sole purpose of conducting and
individuals or companys buisness
buisness-to-buisness selling - CORRECT ANSWER✅✅✅the type of selling whereby one
buisness sells goods or services to another buisness
buying signals - CORRECT ANSWER✅✅✅verbal or nonverbal signs of a customer's
readiness to buy
career plan - CORRECT ANSWER✅✅✅a written statement of career goals and the
necessary steps to acheive them
certification - CORRECT ANSWER✅✅✅an authorization stating that one has fulfilled the
requirements for practicing in a feild or career
chain - CORRECT ANSWER✅✅✅a type of buisness that has more thatn one location with
the same name under the same ownership
channel of distribution - CORRECT ANSWER✅✅✅the path a travel product takes from
producer to the consumer, or traveler
changeability - CORRECT ANSWER✅✅✅a condition of being subject to change or
alteration