100% Correct
A representation of the target audience so that you are designing for a specific audience instead
of a generic one persona
The problems users face that create friction in certain user flows pain points
A visual representation of a specific route that a user might take though your website or app in
order to achieve a goal user flow
Virtual items on a website's interface that allow users to engage with the design user
interface elements
The design and development process that aims to produce a deign that aligns with the wants and
needs of the user user centered design
A map that lays the outline of the path that a user will take from the start to the intended goal
experience architecture