Google Ads Exam Cert UPDATED ACTUAL
Questions and CORRECT Answers
Which of the following factors wouldn't change an account's optimization score? - CORRECT
ANSWER - Renaming campaigns
Which are the three required parts of a text ad? - CORRECT ANSWER - Headline,
description, and URL
Which part of a Search ad isn't automatically generated by Dynamic Search Ads? - CORRECT
ANSWER - Description line
Which two people might see an ad with the keyword +black +shirt (set as broad match
modifier)? - CORRECT ANSWER - • Someone searching for the term I want to buy a
black shirt
• Someone searching for the term black button shirt
Which campaign type would you pick for each of the following scenarios? These ads appear on
their own or within other streaming video content on YouTube and across the Google Display
Network - CORRECT ANSWER - video
Which campaign type would you pick for each of the following scenarios?These ads show up
next to Google search results and on other Google partner sites, like YouTube, when people
search for products or services you offer - CORRECT ANSWER - search
Which campaign type would you pick for each of the following scenarios? These ads drive
engagement, app installs, and in-app purchases. They appear across the Google Search and
Display Networks, as well as on Google Play and YouTube - CORRECT ANSWER -
Universal App
, Which campaign type would you pick for each of the following scenarios? These ads promote
your products by giving users detailed information about what you're selling. They appear on
Google Shopping and next to search results - CORRECT ANSWER - Shopping
What is the key value proposition of Google Search campaigns? - CORRECT ANSWER -
Show your ads when a customer is searching for your product or service
How many ads should be implemented per ad group? - CORRECT ANSWER - Three to
five
How does Google Ads generate responsive search ads? - CORRECT ANSWER - Google
Ads mixes and matches headlines and description lines that have been provided
Conversions - CORRECT ANSWER - Target CPA
Revenue - CORRECT ANSWER - Target ROAS
Traffic - CORRECT ANSWER - Maximize clicks
Visibility - CORRECT ANSWER - Target impression share
Arrange the items below in order of hierarchy, beginning with the top level. - CORRECT
ANSWER - 1. Account
2. Campaign
3. Ad group
4. Ad
Optimization Score is made up of over 50 recommendations to optimize Search campaigns. -
CORRECT ANSWER - TRUE
Questions and CORRECT Answers
Which of the following factors wouldn't change an account's optimization score? - CORRECT
ANSWER - Renaming campaigns
Which are the three required parts of a text ad? - CORRECT ANSWER - Headline,
description, and URL
Which part of a Search ad isn't automatically generated by Dynamic Search Ads? - CORRECT
ANSWER - Description line
Which two people might see an ad with the keyword +black +shirt (set as broad match
modifier)? - CORRECT ANSWER - • Someone searching for the term I want to buy a
black shirt
• Someone searching for the term black button shirt
Which campaign type would you pick for each of the following scenarios? These ads appear on
their own or within other streaming video content on YouTube and across the Google Display
Network - CORRECT ANSWER - video
Which campaign type would you pick for each of the following scenarios?These ads show up
next to Google search results and on other Google partner sites, like YouTube, when people
search for products or services you offer - CORRECT ANSWER - search
Which campaign type would you pick for each of the following scenarios? These ads drive
engagement, app installs, and in-app purchases. They appear across the Google Search and
Display Networks, as well as on Google Play and YouTube - CORRECT ANSWER -
Universal App
, Which campaign type would you pick for each of the following scenarios? These ads promote
your products by giving users detailed information about what you're selling. They appear on
Google Shopping and next to search results - CORRECT ANSWER - Shopping
What is the key value proposition of Google Search campaigns? - CORRECT ANSWER -
Show your ads when a customer is searching for your product or service
How many ads should be implemented per ad group? - CORRECT ANSWER - Three to
five
How does Google Ads generate responsive search ads? - CORRECT ANSWER - Google
Ads mixes and matches headlines and description lines that have been provided
Conversions - CORRECT ANSWER - Target CPA
Revenue - CORRECT ANSWER - Target ROAS
Traffic - CORRECT ANSWER - Maximize clicks
Visibility - CORRECT ANSWER - Target impression share
Arrange the items below in order of hierarchy, beginning with the top level. - CORRECT
ANSWER - 1. Account
2. Campaign
3. Ad group
4. Ad
Optimization Score is made up of over 50 recommendations to optimize Search campaigns. -
CORRECT ANSWER - TRUE
