WGU D270 Chapter 11 Class Notes
Latest Updated with Complete Solutions
Actions of Local government to correct BOP effects - ANSWER-Import Restrictions
Export Requirements
Local Content regulations
Ownership restrictions
Foreign Exchange restrictions
Balance of Payments (BOP) - ANSWER-B = (m-m1) + (x-x1) +(c-c1)
m= import displacement
m1 = import stimulus
x= export stimulus
x1=export reduction
c= capital inflow (other than import/export payments)
c1+ capital outflow (other than import/export payments)
-Want B to be POSITIVE AND HIGH
Beer Commercials
Company Name? - ANSWER-Molson Beer Company
Whole Basis: if you're going to drink and drive, plan ahead
1. Wheelchair: man trying out wheelchair because he would get into a crash
2. Plastic Surgeon: girl getting plastic surgery because she was going to "fly thru the
windshield"
Bottom of the Pyramid Approach (BOP) - ANSWER-4 million people
Partnering with gov'ts/NGO's to develop products/services for the poorest consumers
Choosing Stakeholders (Starbucks example) - ANSWER-Guns in starbucks may be
completely legal; however, Starbucks nation has said that you should leave them at
home.
Commercial "Peace of Mind" - ANSWER-Thai Insurance (tear jerker)
Mom gives birth to a child to let her terminally ill husband with brain cancer see the baby
before he dies
Commercials (Bot. of Pyramid) - ANSWER-Tutanumo --> shitty car, but cheap
Coca-Cola --> helps farmers conserve water
Latest Updated with Complete Solutions
Actions of Local government to correct BOP effects - ANSWER-Import Restrictions
Export Requirements
Local Content regulations
Ownership restrictions
Foreign Exchange restrictions
Balance of Payments (BOP) - ANSWER-B = (m-m1) + (x-x1) +(c-c1)
m= import displacement
m1 = import stimulus
x= export stimulus
x1=export reduction
c= capital inflow (other than import/export payments)
c1+ capital outflow (other than import/export payments)
-Want B to be POSITIVE AND HIGH
Beer Commercials
Company Name? - ANSWER-Molson Beer Company
Whole Basis: if you're going to drink and drive, plan ahead
1. Wheelchair: man trying out wheelchair because he would get into a crash
2. Plastic Surgeon: girl getting plastic surgery because she was going to "fly thru the
windshield"
Bottom of the Pyramid Approach (BOP) - ANSWER-4 million people
Partnering with gov'ts/NGO's to develop products/services for the poorest consumers
Choosing Stakeholders (Starbucks example) - ANSWER-Guns in starbucks may be
completely legal; however, Starbucks nation has said that you should leave them at
home.
Commercial "Peace of Mind" - ANSWER-Thai Insurance (tear jerker)
Mom gives birth to a child to let her terminally ill husband with brain cancer see the baby
before he dies
Commercials (Bot. of Pyramid) - ANSWER-Tutanumo --> shitty car, but cheap
Coca-Cola --> helps farmers conserve water
