MBU 1110 Music Business Final Exam -
Rolston With Complete Solution
The term of a merchandising agreement is typically - ANSWER one album
cycle
Fees that are charged when a venue retails merch for the artist - ANSWER
Hall fees
What happens to advances if sales goals are not reached - ANSWER they
must be repaid
The contract between the agency and the promoter has two parts, the _____
and the _____. - ANSWER Prima Facia / rider
Who in the music industry is responsible for finding work for the artist? -
ANSWER Agents
When a promoter rents a venue with just the most basic services (Heat and
Air; Work lights, etc) it is called - ANSWER four walling
the top grossing tours of the last five years have been acts like Madonna, U2,
Bon Jovi, etc. What is the primary reason these bands are consistently top
drawing tours? - ANSWER Their audience is older and has more disposable
income
Concert promoters contract for artists services through - ANSWER Booking
or talent agencies
What is scaling the house? - ANSWER setting ticket prices
When the talent agency requires that the promoter give their artist top bill
,on all tickets, advertisement and press releases, he is asking for - ANSWER
100% star billing
The business jargon for complementary tickets is - ANSWER comps
In concert promotion, "taking out the garbage" is considered ______ -
ANSWER cartage
The area of the stage between the curtains and the audience is called -
ANSWER the proscenium
True or False: The concert promoter's budget is subject to approval by the
talent agency? - ANSWER True
What kind of deal with the promoter results in the promoter's fee being
included as part of the break even expenses? - ANSWER Promoter Profit Deal
In a promoter profit deal, the split after breakeven heavily favors who? -
ANSWER The artist
The amount of revenue a concert would make if every ticket is sold is called
_____________ - ANSWER Gross Potential
The person that hangs speakers, lights, and staging from the building's
superstructure is called ________ - ANSWER The Rigger
The first part of an agency-promoter contract deals with _________ - ANSWER
fees, dates, and venues
the term of most merchandising agreements is ____________ - ANSWER one
album cycle
Selling products with an artist's name or likeness on them is known as ______ -
ANSWER merchandising
, A coordinated body of methods, an organizational scheme, or a plan of
procedure is called a _______ - ANSWER system
Of the 5 rules of engagement for the New Music Business model, which is the
one that isn't really a new concept for the business? - ANSWER The artist as a
brand
At its core, the music business is selling ______ - ANSWER entertainment
which of the following is NOT part of the business subsystem in music
business? - ANSWER graphic designer
Which of the following is NOT one of the 3 primary income streams
according to Hull?
- songwriting
- live performances
- merchandising
- recordings - ANSWER Merchandising
Using a copyright for educational purposes is an example of ______ - ANSWER
Fair Use
When a song is written by 2 or more people, who controls the copyright? -
ANSWER all of the songwriters have non-exclusive ownership
When a song is "published", who typically controls the copyright? - ANSWER
the publisher
when an artist samples a previous recording for inclusion in their latest
single, who do they have to get licenses from? - ANSWER The original
recording artist and their label
Rolston With Complete Solution
The term of a merchandising agreement is typically - ANSWER one album
cycle
Fees that are charged when a venue retails merch for the artist - ANSWER
Hall fees
What happens to advances if sales goals are not reached - ANSWER they
must be repaid
The contract between the agency and the promoter has two parts, the _____
and the _____. - ANSWER Prima Facia / rider
Who in the music industry is responsible for finding work for the artist? -
ANSWER Agents
When a promoter rents a venue with just the most basic services (Heat and
Air; Work lights, etc) it is called - ANSWER four walling
the top grossing tours of the last five years have been acts like Madonna, U2,
Bon Jovi, etc. What is the primary reason these bands are consistently top
drawing tours? - ANSWER Their audience is older and has more disposable
income
Concert promoters contract for artists services through - ANSWER Booking
or talent agencies
What is scaling the house? - ANSWER setting ticket prices
When the talent agency requires that the promoter give their artist top bill
,on all tickets, advertisement and press releases, he is asking for - ANSWER
100% star billing
The business jargon for complementary tickets is - ANSWER comps
In concert promotion, "taking out the garbage" is considered ______ -
ANSWER cartage
The area of the stage between the curtains and the audience is called -
ANSWER the proscenium
True or False: The concert promoter's budget is subject to approval by the
talent agency? - ANSWER True
What kind of deal with the promoter results in the promoter's fee being
included as part of the break even expenses? - ANSWER Promoter Profit Deal
In a promoter profit deal, the split after breakeven heavily favors who? -
ANSWER The artist
The amount of revenue a concert would make if every ticket is sold is called
_____________ - ANSWER Gross Potential
The person that hangs speakers, lights, and staging from the building's
superstructure is called ________ - ANSWER The Rigger
The first part of an agency-promoter contract deals with _________ - ANSWER
fees, dates, and venues
the term of most merchandising agreements is ____________ - ANSWER one
album cycle
Selling products with an artist's name or likeness on them is known as ______ -
ANSWER merchandising
, A coordinated body of methods, an organizational scheme, or a plan of
procedure is called a _______ - ANSWER system
Of the 5 rules of engagement for the New Music Business model, which is the
one that isn't really a new concept for the business? - ANSWER The artist as a
brand
At its core, the music business is selling ______ - ANSWER entertainment
which of the following is NOT part of the business subsystem in music
business? - ANSWER graphic designer
Which of the following is NOT one of the 3 primary income streams
according to Hull?
- songwriting
- live performances
- merchandising
- recordings - ANSWER Merchandising
Using a copyright for educational purposes is an example of ______ - ANSWER
Fair Use
When a song is written by 2 or more people, who controls the copyright? -
ANSWER all of the songwriters have non-exclusive ownership
When a song is "published", who typically controls the copyright? - ANSWER
the publisher
when an artist samples a previous recording for inclusion in their latest
single, who do they have to get licenses from? - ANSWER The original
recording artist and their label
