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JRN 430 Questions And Answers

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JRN 430 Questions And Answers conceptual roots of priming cognitive neoassociation innovation an idea, practice, or object percieved as new by an individual or other unit of adoption what does theory say about the pattern of spread of a given innovation steps of innovation process knowledge, persuasion, decision, implementation, conformation

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JRN 430 Questions And Answers

conceptual roots of priming cognitive neoassociation




innovation an idea, practice, or object percieved as new by an individual or other unit of

adoption




what does theory say about the pattern of spread of a given innovation




steps of innovation process knowledge, persuasion, decision, implementation,

conformation




adopter categories in Dol process innovators, early adopters, early majority, late majority,

laggards




original agenda setting




revised agenda setting

, JRN 430 Questions And Answers
two main areas




agenda setting concerned with how the media agenda influences the public agenda




agenda building concerned with how the media agenda and the public agenda influence

the policy agenda




priming coverage can emphasize or call attention




framing seen as patterns of interpretation through which people classify information in

order to handle it efficiently




attribute agenda setting and framing evaluates only the salience of attributes of an object




1st level




2nd level

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