A short audio or video segment made to advertise a forthcoming news bulletin
or news item is known as a(n). - Answer teaser
News as a product has two significant economic characteristics. One feature is
that it is "non-excludable" which means: - ANSWER Once the news is reported,
anyone can use it, including competitors providing their version of the story.
What purpose does a "hard news" piece serve? - ANSWER List the bones of the
story.
What is it called when someone does not give credit for their words or ideas? -
Plagiarism is the answer
Which federal agency mandates pharmaceutical advertisements to include
disclosures when broadcast on television?
A) FDA
B) FCC
C) FBI
D) FTC's ANSWER to FDA
From a business standpoint, all of the following are disadvantages of TV:
Broadcasting EX
CEPT
, A) Increased use of DVRs decreases the impact of commercials.
B) Proven success in promoting mass consumer products.
C) Audience share is decreasing due to increased fragmentation.
D) Television shows skew older and lower income - ANSWER Proven track
record in promoting mass consumer products.
Social media is allowing individuals to participate in creating news like never
before.
before. Pew Research discovered all of the above to be true EXCEPT:
A) 50% shared or reposted news articles, videos, or photographs.
B) Less than 10% of online people have reacted on the news.
C) 14% shared pictures of news.
D) 12% posted news videos. - ANSWER Less than 10% of online users have
commented on the news.
News as a product has two significant economic characteristics. One
characteristic
that it is "non-excludable" means:
A) Once the news is reported, it is copyrighted and cannot be covered by
anybody else.
That story
B) Successful news reporting is based on exclusive interviews with
or news item is known as a(n). - Answer teaser
News as a product has two significant economic characteristics. One feature is
that it is "non-excludable" which means: - ANSWER Once the news is reported,
anyone can use it, including competitors providing their version of the story.
What purpose does a "hard news" piece serve? - ANSWER List the bones of the
story.
What is it called when someone does not give credit for their words or ideas? -
Plagiarism is the answer
Which federal agency mandates pharmaceutical advertisements to include
disclosures when broadcast on television?
A) FDA
B) FCC
C) FBI
D) FTC's ANSWER to FDA
From a business standpoint, all of the following are disadvantages of TV:
Broadcasting EX
CEPT
, A) Increased use of DVRs decreases the impact of commercials.
B) Proven success in promoting mass consumer products.
C) Audience share is decreasing due to increased fragmentation.
D) Television shows skew older and lower income - ANSWER Proven track
record in promoting mass consumer products.
Social media is allowing individuals to participate in creating news like never
before.
before. Pew Research discovered all of the above to be true EXCEPT:
A) 50% shared or reposted news articles, videos, or photographs.
B) Less than 10% of online people have reacted on the news.
C) 14% shared pictures of news.
D) 12% posted news videos. - ANSWER Less than 10% of online users have
commented on the news.
News as a product has two significant economic characteristics. One
characteristic
that it is "non-excludable" means:
A) Once the news is reported, it is copyrighted and cannot be covered by
anybody else.
That story
B) Successful news reporting is based on exclusive interviews with
