Mkt 4440 Exam 1 Gleiberman || with 100% Error-free Answers.

Why do we use A/B testing correct answers To statistically see if the changes we make cause a difference in consumer interaction Advertising budget correct answers Amount of money for advertising, hubspot free template Hoot suite correct answers CRM and social media software management company Weak ties correct answers People you know the least can give more fruitful information, new sources of info Brand equity correct answers the added value a brand name gives to a product beyond the functional benefits provided USP correct answers unique selling point 4 Principles of Marketing correct answers Price, placement, product, promotion SWOT correct answers strengths, weaknesses, opportunities, threats What are the 5 considerations all digital marketing campaigns should have correct answers Context, value exchange, objectives, tactics and evals, ongoing optimization (CEOTO) PEST/PESTLE correct answers Political, economic, social, technological, legal, environmental KPI's correct answers Key performance indicators SMART goals correct answers Specific, Measurable, Attainable, Realistic, Timely Tactics correct answers Based on the resources that your company has affiliate marketing correct answers an online marketing strategy in which a business rewards individuals or other businesses for each visitor or customer the affiliate sends to its website Product endorsement Optimizing and reassessing correct answers A/B testing Community Guidelines correct answers The rules and principle that community members must adhere to when communicating on a brand platform. community management correct answers Building and monitoring of online communities that involve the brand