Study Plan Ch 11 ADMN 400 Exam Questions With 100% Correct Answers

Study Plan Ch 11 ADMN 400 Exam Questions With 100% Correct Answers A retail store increases its hours of operation so that it is open from 9:00 a.m. until 9:00 p.m. Monday through Friday, and 9:00 a.m. until 6:00 p.m. on Saturday and Sunday. Which form of utility does this represent? - answerTime In response to growing consumer demand for environmentally friendly products, a retailer of men's clothing offers a selection of vegan and leather-free footwear and carries only items that meet a strict set of environmental standards. This would BEST reflect which element of the company's external environment? - answerSociocultural environment Exciting Electronics, Inc. provides options for its customers. Its products can be purchased online or at retail stores. What is Exciting Electronics providing? - answerPlace utility For every $100 Jason spends each month on groceries at his favorite store, he receives 10 cents off a gallon of gas, so Jason often will drive out of his way to shop at this store. This is an example of ________. - answerRelationship marketing A company stops using a celebrity in its ads because he was reported to have made offensive racial comments. This is an example of how the ________ environment affects marketing. - answerSociocultural All cell phone companies have similar products, so their advertising focuses on convincing potential customers of the benefits their products offer. What are these companies facing? - answerBrand competition The element of the marketing mix that includes personal selling, publicity and public relations, and direct or interactive marketing is _______. - answerPromotion The marketing mix is comprised of which four basic components? - answerProduct, pricing, place, and promotion Inventory control and transportation options are part of which of the four "Ps" of marketing? - answerPlace Custom Cosmetics is offering a free gift with any purchase of $25 or more. This is an example of ________. - answerSales promotion Employees of Magnificent Manufacturing are spending the weekend restoring a home for a local family in need. The company and some of its vendors have provided all the necessary materials