A Level Media Studies - Media Language Revision Questions and Answers

Encode messages and meaning placed within products Decode audience interprets message Close ups create emotion and tension Extreme close ups create suspense or draw attention to something Long shots provide more information about character/situation Medium close ups taken from the chest up Establishing shots quick way of advancing the narrative High angle shot makes the character look vulnerable/insignificant Birds eye view allows audience to see fully whats happening Low ange shot creates sense of power and dominance Tracking shot audience feels involved in the action Zoom camera moves from long shot towards subject Tilt shot can imply mystery when introducing a character Editing shots are put together to create a particular effect, can change according to genre - narrative is created Layout and design The way in which a page has been designed to attract the target audience. This includes the font styles used, the positioning of text and images and the use of colour. Camera shots choice of shot helps communicate meaning Lighting way in which image is lit to construct messages