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CIB 4203 Chapter 14 Exam Questions and Answers All Correct

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CIB 4203 Chapter 14 Exam Questions and Answers All Correct *Sales-force automation (SFA) has offered technological support to salespeople and managers since the beginning of the ______.* A. 1970s B. 1980s C. 1990s D. 2000s - Answer-1990s *SFA is a irregular feature of the selling landscape.* A. True B. False - Answer-*False* SFA is just a regular feature of the selling landscape. *This technology enables companies to collect, store, analyze, distribute and use customer-related data for sales purposes.* A. Sales-force automation B. Marketing automation C. Service automation - Answer-Sales-force automation Salespeople are found in a wide variety of contexts. List 2 contexts. - Answer-1- In the field calling on business and institutional customers. 2- In offices, contact centres and call centres receiving incoming orders and making outbound sales calls. 3- In retail business-to-customer settings. 4- In the street selling door-to-door. The SFA ecosystem is made up of three components. What are the 3 components? - Answer-1- SFA solutions providers 2- Hardware and infrastructure vendors 3- Associated service providers Define Sales Force Automation. - Answer-Sales Force Automation is the application of computerised technologies to support sales people and sales management in the achievement of their work-related objectives.


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