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Experience Management (XM) is... a discipline that helps organizations to measure and improve the experiences delivered to different stakeholders across an enterprise. : a discipline that helps organizations to measure and improve the experiences delivered to different stakeholders across an enterprise.. XM helps organizations deliver differentiated experiences by continuously: : - listening, - propagating insights, and - rapidly adapting to meet the changing needs and expectations of others. Operating Framework for Experience Management : - Competency, - Culture, and Technology. Competency 2 | P a g e : The skills and actions that establish XM as a discipline across the organization. Six XM competencies: 1. Lead, 2. Realize, 3. Activate, 4. Enlighten, 5. Respond, and 6. Disrupt. Organizations adopt XM by mastering these competencies that are enabled by technology and nurtured by culture. Example: - Defining and communicating a clear XM strategy and program roadmap outlining the projects and work streams to improve experiences. - Identifying core XM metrics and defining goals against which to measure the progress of XM effort
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