Auto Salesperson License (Wisconsin Only) 2024

who needs a motor vehicle salesperson license? - anyone who wants to sell/lease vehicles in Wisconsin what are the requirements for a salesperson license? - - 18 + years old - agree to follow the "good faith" salesperson standards - familiar to sales contract laws how do you renew your license? - Your employer renews the license and pays the fee. There is no written text for renewals how do you get a duplicate salesperson license? - Employer completes the application for your lost/destroyed licenses what happens when you change dealerships? - during your licensed period you give your license o the former employer and complete a new application at the new place of employment What do you do when you terminate emplyment? - when you terminate employment you give your license to your employer before leaving what is a lapsed license? - when your WI license expired more than 5 years ago. you will need to retake the written test. fee and application is the same as first time applicants what happens if there's a criminal conviction? - under most circumstances you may be licensed even if you are convicted of a crime. the dealer/agent will investigate before approving or denying your license. What do you do if you were Denied? - if your application on a motor vehicle salesperson license is declined you may appeal to the division of hearing and appeals. if your application is denied you'll receive a denial letter which contains reasons why and instructions on how to get an appeal What is a Dealership group? - A dealership group is 2 or more dealerships with the same majority owner. What arent you allowed to do when Advertising? - Using False, deceptive or misleading advertising or representations to induce the purchaser of a motor vehicle is an unfair proactive and is prohibited what must you advertise for vehicle prices? - Ad price must include all charges except the sales, title and registration fee. post advertised prices on the vehicle. Do NOT use phrases like "write your own deal" or "name your own price" because they mislead customers What is the new vehicle discount? - you may only advertise new vehicles using terms such as "invoice" or "cost" when you disclose what the actual dealer cost is or may be less than due to factory hold back, rebates, incentives or other discounts "Free" Merchandise - Do not use the word "free" in advertising if the customer needs to purchase something to receive the "free" merchandise Trade-in Allowance - You are not allowed to use phrases such as "we will pay you up to" "appraise your own vehicle" or "as much as" when advertising an allowance for trade in What do you need on your advertisements? - When advertising vehicles, include the dealer name Availability of vehicles - If you say a certain type of vehicle is available. be sure to have enough to meet demand, if they aren't on hand you need to know they'll be delivered within a reasonable time Damaged Vehicles - if 2 or more vehicles are damaged by the same cause include damage in all ads. tell customers about the damage (such as flood or hail damage) Model Years - when advertising include model years, also display "used" "low mileage" and "one- owner" as it applies "Clearance" Merchandise - When advertising don't use "last of the remaining" "close out" or "clearance" unless the dealership is going out of buisness Lease vehicles - Clearly identify if a vehicle is for sale or for lease on all advertisements. Manufacturers suggested retail price (MSRP) - this federally required label must remain in the window as a new vehicle until it is delivered to its retail purchaser. this label contains information about standard equipment, options, base price, transport, final assembly point and receiving dealer. Label NOT required for trucks Dealer supplemental price label - this label lists optional equipment or accessories installed by the dealer,final price and any price must remain in window until delivered to customer Pre-Delivery inspection test - This is a report on a new vehicle required by the manufacturer. Give the customer it upon delivery of the vehicle