Marketing: Walmart (Questions + Answers) Solved

How big is Walmart? - Answer-2.2 million employees, around 4,000 stores in the US, and customers spend $36+ and hour nationwide What is the mean by "the opening price point"? - Answer-Rock bottom, lowest price of that product in the product line How can you increase profits but not increase the price of you charge customers? - Answer-By increasing the value of the product but not the price. Another way would be cheaper labor What is meant by push/pull production? - Answer-Push production is when the manufacturers push their products out the door to their retailers. Pull production is when Walmart would go to their manufacturers and tell them what they would pay for the product What was Sam Walton's theory on pricing and volume? - Answer-He was making less money on items he sold but increased how much he sold. Also, with loss cost, low price Geographically, how did Walmart grow? - Answer-They started in Bentonville, Arkansas because Sam lived there. Than Missouri and the bordering states. After that he went to the States west of the Midwest. Than later grew his cooperation down south. Finally he than went to the coasts. Why was Washington MO selected as the sight of the first Walmart Super-Center? - Answer-The Super-Center location met the needs of Walmart. A rural area, customers looking for low prices, and had fewer varieties Explain why companies that deal with Walmart set up offices in Bentonville? - Answer-That's where Sam Walton was from. Walmart was expanding so he bought a bank to loan himself money. He knew how to do business and communicate with the other stores What is the relationship between factories closing in the US and factories opening in China? - Answer-The reasons factories closed in the US was because it cost less to make their products in China. Also, they didn't have to pay workers nearly as much as workers in the US. The three reasons were Labor, regulation, and raw materials cost lessWhat role has Walmart play? - Answer-It provided the gateway in China and forced competitors to have to go to Walmart. It also maximized profit and control expenses