Daniel Watler Wednesday, 05 April 2017
Unit 4: Business communicatons
P7
Criteria Brief
P7 – Outline electronic and non-electronic method for communicaton usiness informaton, using examples of diferent types of audience.
Page | 1
, Daniel Watler Wednesday, 05 April 2017
Unit 4: Business communicatons
P7
Electronic communicaton within a business
Communicaton Type of Descripton Audience Example
communicato
n
Mo ile Devices Electronic This form of communicaton although The audience for this type of An example of how a usiness such as
eing deemed slightly less professional communicaton within a usiness Nike could use this source of
than the use of an emailing service to would usually e a 2-way exchange communicaton could e to advertse
communicate informaton, it stll holds etween employee and employer their current promotons or as a
a huge responsi ility within usinesses however this may also e used for confirmaton of purchase. This is where
such as Nike. This is ecause it can certain promotonal actvites if the they can contact the customer with
ena le managers or employees to usiness has o tained the order details and proof of purchase.
quickly converse with each other customers num er.
regarding pro lems faced or most
commonly working hours.
Social Media Electronic There are a variety of diferent forms of Ways in which a usiness can use An example of how usinesses such as
social media however the most social media can vary. In terms of Nike can utlise this form of
common are; Snapchat, Face ook, Nike they can advertse new communicaton is advertsement. This
Twitter and Instagram. This is where a products and deals they’ll e can e seen elow; [1]
huge amount of people can providing making it an efcient
communicate with each other and is form of advertsement. Other
also an increasingly important part usinesses may use a 2-way system
within most marketng campaigns where an individual can contact
recently. the usiness through social media
a out any queries they may have.
This clearly shows how Nike have used
social media to promote their current
campaign revolving around their new
shoe release.
Page | 2
Unit 4: Business communicatons
P7
Criteria Brief
P7 – Outline electronic and non-electronic method for communicaton usiness informaton, using examples of diferent types of audience.
Page | 1
, Daniel Watler Wednesday, 05 April 2017
Unit 4: Business communicatons
P7
Electronic communicaton within a business
Communicaton Type of Descripton Audience Example
communicato
n
Mo ile Devices Electronic This form of communicaton although The audience for this type of An example of how a usiness such as
eing deemed slightly less professional communicaton within a usiness Nike could use this source of
than the use of an emailing service to would usually e a 2-way exchange communicaton could e to advertse
communicate informaton, it stll holds etween employee and employer their current promotons or as a
a huge responsi ility within usinesses however this may also e used for confirmaton of purchase. This is where
such as Nike. This is ecause it can certain promotonal actvites if the they can contact the customer with
ena le managers or employees to usiness has o tained the order details and proof of purchase.
quickly converse with each other customers num er.
regarding pro lems faced or most
commonly working hours.
Social Media Electronic There are a variety of diferent forms of Ways in which a usiness can use An example of how usinesses such as
social media however the most social media can vary. In terms of Nike can utlise this form of
common are; Snapchat, Face ook, Nike they can advertse new communicaton is advertsement. This
Twitter and Instagram. This is where a products and deals they’ll e can e seen elow; [1]
huge amount of people can providing making it an efcient
communicate with each other and is form of advertsement. Other
also an increasingly important part usinesses may use a 2-way system
within most marketng campaigns where an individual can contact
recently. the usiness through social media
a out any queries they may have.
This clearly shows how Nike have used
social media to promote their current
campaign revolving around their new
shoe release.
Page | 2
