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Unit 10 P5 M3 Market Research in Business BTEC BUSINESS LEVEL 3

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btec business level 3 unit 10 market research in business p1

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P5 M3 UNIT 10


Interpretation and analysis of market research regarding
internet
Questionnaire
When merging the questionnaire data together we noticed that between us we got to speak to people
from different age groups which is helpful in finding opinions from a variety of respondents. We mainly
had respondents between 16- 19 as we got our friends to complete surveys but we also got a few family
members to fill it in to so we get different answer.




With our questionnaire feedback we found that Costa Coffee and Starbucks are tied as the most popular
coffee shop. This is useful as our internet café can review what they have to offer and bring something
similar into the business so we can attract customers.




1

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