CSUF - MKTG 351 exam 2023 with 100% correct answers

Production Orientation - correct answer -A philosphy that focuses on the internal capabilities of the firm rather than on the desires and needs of the marketplace Sales Orientation - correct answer -People will buy more goods and services if aggressive sales techniques are used and that high sales result in high profits Market Orientation - correct answer -Social and economic justification for an organization's existence is the satisfaction of customer wants and needs while meeting organizational objectives Societal Marketing Orientation - correct answer -This philosophy states that an organization exists not only to satisfy customer wants and needs but also to preserve or enhance individuals' and societ's long-term best interest. Marketing - correct answer -an organizational function and set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders A Market - correct answer -A point, place, or sphere in which the ownership of goods is affected A Market: Point - correct answer -Locality, geographic market area A Market: Place - correct answer -Physical institution, body of buyers and sellers A Market: Sphere - correct answer -Economic Market- combination of forced which determine prices and exchange. Economic Utilities - correct answer -time, place, possession and form Time Utilitiy - correct answer -A product is available when the costumer wants it Place Utilitiy - correct answer -A product is conveniently purshasable Possession Uti