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Monroe's Motivated Sequence correct answers Motivates us to respond affirmatively and helps us realize how we can make a difference Attitudes correct answers Our general evaluations of people, objects, ideas, and events Beliefs correct answers The way we perceive reality- what we believe is true Values correct answers Enduring ideas about what is right and wrong Argument correct answers Articulating a position with support of evidence and reason Key Elements of Monroe's Motivated Sequence correct answers attention, need, satisfaction, visualization, and action Attention correct answers Introduction of speech Need correct answers The problem; give examples and provide ramifications Satisfaction correct answers The solution; provide a plan, theoretical demonstration, ad practical experience Visualization correct answers Helps us see into the future; positive, negative, or compare and contrast Action correct answers Conclusion; tells audience what they need to do Persuasion correct answers Symbolic, non coercive influence Strategic Communication correct answers The idea of arguing in order to get what we want Communicative Action correct answers Arguing to create understanding (not just to win) Elaboration Likelihood Model correct answers We process information in different ways depending on our motivation and ability Central Processing correct answers When we give thoughtful consideration to the ideas and content of a message Peripheral Processing correct answers We may be persuaded by factors that have nothing to do with the content of the message itself Checklist for Responsible Communication correct answers Context (setting), Agent (speaker), Audience