Exam (elaborations)
IAB Digital Certification Study Guide questions with correct answers
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Uploaded on
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Written in
2022/2023
cost per thousand (CPM) equation - Answer cost x 1000 % impressions OR cost % ad impressions cost per sale (CPS) equation - Answer cost % sales cost per action (CPA) equation - Answer cost % actions effective cost per thousand (eCPM) equation - Answer cost(s) x 1000 % total impressions cost per click (CPC) equation - Answer cost % clicks click through rate (CTR) equation - Answer clicks % impressions ecosystem players - Answer -advertisers -agencies -consumers -publishers -technologies -tools types of advertising - Answer -audio
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Institution
IAB
Course
IAB
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Written for
- Institution
- IAB
- Course
- IAB
Document information
- Uploaded on
- June 16, 2023
- Number of pages
- 41
- Written in
- 2022/2023
- Type
- Exam (elaborations)
- Contains
- Questions & answers
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iab digital certification study guide questions wi
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