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Unit 3 Introduction to Marketing Task 2

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Unit 3 Introduction to Marketing Task 2

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Consumer Credit Acts 1974 & 2004
Consumer Contracts Regulations 2013
This Act gives customers a range of rights from companies who
This Act is protection for customers.
Consumer Rights Act 2015 provide credit. This also includes a ‘cooling off’ period which
Businesses have to give out details
means that before five days a customer can cancel any credit.
This act covers product quality, about the business, payment
They inform customers about credit terms, payment date and
digital content rights, repairs, arrangement, delivery payment, the
amount and more. The Financial Ombudsman Service would deal
refunds and returns. good and services they offer and
with late payments and do regular checks. The Office of Fair
All products bought have to be cancellation information.
Trading gives the licence to be able to trade in credit to an
asked the same questions; Is it fit These transactions would be over the
organisation.
for purpose? Is it satisfactory phone, via the internet or phone.
quality? Is it as described? The FOS would chase up late payments, they offer licenses. An An example of this would be Amazon
Shops offer 30 days for a example of this would be buying a sofa on credit. purchases.
customer to return or exchange a
product.
During delivery, the company is Legal Constraints within
responsible.
An example of this could be a shop Marketing
not accepting someone’s faulty
product but they would have to as Data Protection Act 1998
it is faulty.
They keep personal information from customers safe and only if
the customer agrees to have their information shared can they
The Consumer Protective from Unfair Trading Regulation 2009
share it. This information must be kept private.
This Act allows all customers to be treated fairly and to not be
This includes names, addresses, contact information, employment
discriminated against when purchasing items.
history, medical conditions, criminal convictions and credit history.
The key words for this act is unfairly, misleading and
An example of this could be putting your details online and ticking
aggressive.
a box that states your information will be kept private.
An example of this being if a door salesman was aggressive,
Information must be obtained fairly and lawfully, used only for the
this act could be put into place.
purpose stated during collection, accurate and kept up to date
and protected from transfer to an area outside the EEA.

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