I, the undersigned, hereby declare that this is my own and personal work, except the
work(s) or publications of others have been acknowledged by means of reference
techniques.
I have read and understood the Tutorial Letter CMNALLE/301 regarding technical and
presentation requirements, referencing techniques and plagiarism.
Your name : Busisiwe Mkhize
Your student number : 65690155
Date: 12 October 2020
A witness’ name: Jessica Thomas
,Name : Busisiwe Mkhize
Student number : 65690155
COM2601 : Examination portfolio
Unique number : 816462
Date : 12 October 2020
Page 1 of 17
, Table of contents 1Page
1. INTRODUCTION 3
2. DYNAMICS OF ORGANISATIONAL COMMUNICATION 4
2.1 Defining organisational communication 4
2.2 Communication networks and the direction of communication 44
2.3 Five networks as channels of communication 55
2.4 Conflict in the organisation 6
2.5 Main effects of organisational communication technology 7
3. THE ROLE OF COMMUNICATION AND MANAGEMENT APPROACHES IN THE
ORGANISATIONAL CHANGE PROCESS 3.1
Managerial and communication approaches in the organisation during change
8 8
3.2 Forces of change 13 14
4. ASSESSING ORGANISATIONAL COMMUNICATION 15
4.1 Classification of organisational communication research 14 15
5. CONCLUSION 17
SOURCES CONSULTED 18
Page 2 of 17
work(s) or publications of others have been acknowledged by means of reference
techniques.
I have read and understood the Tutorial Letter CMNALLE/301 regarding technical and
presentation requirements, referencing techniques and plagiarism.
Your name : Busisiwe Mkhize
Your student number : 65690155
Date: 12 October 2020
A witness’ name: Jessica Thomas
,Name : Busisiwe Mkhize
Student number : 65690155
COM2601 : Examination portfolio
Unique number : 816462
Date : 12 October 2020
Page 1 of 17
, Table of contents 1Page
1. INTRODUCTION 3
2. DYNAMICS OF ORGANISATIONAL COMMUNICATION 4
2.1 Defining organisational communication 4
2.2 Communication networks and the direction of communication 44
2.3 Five networks as channels of communication 55
2.4 Conflict in the organisation 6
2.5 Main effects of organisational communication technology 7
3. THE ROLE OF COMMUNICATION AND MANAGEMENT APPROACHES IN THE
ORGANISATIONAL CHANGE PROCESS 3.1
Managerial and communication approaches in the organisation during change
8 8
3.2 Forces of change 13 14
4. ASSESSING ORGANISATIONAL COMMUNICATION 15
4.1 Classification of organisational communication research 14 15
5. CONCLUSION 17
SOURCES CONSULTED 18
Page 2 of 17
