Chapter 8 Test Bank exam 2023 with 100% correct answers

Chapter 8 Test Bank 2023 Using Google Wallet, consumers can pay for goods in stores. At check out, mobile users simply pass or tap their phone on a merchant terminal and payment is transferred. Users receive an SMS text message confirmation. The Google Wallet and similar payment systems are based on QR code technology. - ANSWER-False For banks, online transactions are an inexpensive alternative to branch banking. Transaction costs are about ________ per online transaction versus ________ at a physical branch. - ANSWER-A Option A: 2 cents; $1.07 You got it right B Option B: 15 cents; 90 cents C Option C: 25 cents; 50 cents D Option D: 50 cents; $1.07 The ultimate goal of retail strategy is to offer consumers multiple brand-based touchpoints that leverage the strengths of each channel. - ANSWER-True Customers can pay for products at Macy's using Google Wallet, a mobile payment app. At the register, customers tap their mobile device on a(n) __________ device in order to transfer funds to Macy's. - ANSWER-A Option A: ATM B Option B: EFT C Option C: NFC You got it right D Option D: PayPal Using a coupon on your cell phone when checking out at the Hard Rock Café, or checking in to a retail location using Foursquare's mobile app are examples of mobile - ANSWER-A Option A: Sourcing. B Option B: Fulfillment. C Option C: Retailing. You got it right D Option D: Marketing. As mobile commerce grows, there is a greater demand for _________ that make transactions from smartphones and other mobile devices convenient, safe, and secure. - ANSWER-A Option A: Broadband protocols B Option B: Credit cards C Option C: Debit cards D Option D: Payment systems This is correct answer Using a fraudulent communication, such as an e-mail, to trick the receiver into divulging critical information such as account numbers, passwords, or other identifying information is - ANSWER-A Option A: Phishing. You got it right B