HubSpot SM Certification | 90 Questions with 100% Correct Answers | Updated & Verified
There are many benefits to having a social media strategy. Which answer is NOT one of them? - ANS - Social media helps you send better emails Which KPI is most likely to be a vanity metric? - ANS - Reach On which social network should you share content more frequently? - ANS - Twitter Which of these KPI's demonstrate engagement? Choose all that apply - ANS - Sharing and retweets; likes or favorites True or false? A buyer persona is as important as business objectives when developing a social media strategy. - ANS - True What's the difference between social listening and social monitoring? - ANS - Social listening centralizes conversations about your brand so that you can join them, while social monitoring measures reputation from higher level perspective Which network has the longest life for a piece of content? - ANS - Pinterest Why would you want a service to help you manage and discover influence? - ANS - To identify individuals who have the biggest following and high social clout
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