HubSpot social media Q’&A’ 100% CORRECT

HubSpot social media Q’&A’ 100% CORRECT True or false? Advertising won't help you get on the first page of Google's search results. False What two networks are you almost guaranteed to find your target audience on? Facebook and Google Ads What's retargeting Advertising people based on the actions they take on your website What's ad fatigue? where over time an ad is not performing as well as it used to At what point of your advertising process should you run tests and experiments on your ads? at every single stage of ad creation True or false? An ad that performs well on Facebook will not perform well on Instagram and Messenger. false What's a bid? the maximum amount you're willing to pay How do you calculate lifetime value of a customer? ... What three data points do you need to start determining your ad spend? ... Which network has the longest life for a piece of content? Facebook On which social network should you share content most frequently? Twitter Which of these KPIs demonstrate engagement? Choose all that apply. Mentions, Sharing and Retweets, Likes or Favorites Why would you want a service to help you manage and discover influence? to identify individuals who have the biggest following and high social clout True or false? The best way to choose the right social media tool is to think about your business goals, then narrow down your choices based on that goal criteria. true What should you do to secure executive buy-in if you're starting a social media project and don't have a past campaign to use as a benchmark? consider industry research to back up your plan