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Summary

Summary MKT401 - full course on 5 pages

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Uploaded on
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The document summarizes the complete content of the MKT401 course in 5 pages in a comprehensible and clear manner. Good to use as a learning material and during the exam.

Institution
Universität Mannheim (UMA)
Course
MKT401 (MKT401)









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Institution
Universität Mannheim (UMA)
Study
Betriebswirtschaftslehre
Course
MKT401 (MKT401)
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Document information

Uploaded on
March 31, 2022
Number of pages
5
Written in
2021/2022
Type
Summary

Subjects

  • unima
  • mannheim
  • university
  • marketing
  • industry
  • b2b
  • b2c
  • sexton
  • strategic marketing
  • marketing strategy
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