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Exam (elaborations) Exam (elaborations) Wk8_M8A1 final M8A1 APPLE SWOT Analysis Final Paper ACCT 212 (mgmt104) Managerial Accounting, ISBN: 9788122401899 ACCT 212 (mgmt104) Managerial Accounting, ISBN: 9788122401899

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Wk8_M8A1 final M8A1 APPLE SWOT Analysis Final Paper Section I: The company History- Apple is the giant company in software and hardware making and this company was established in 1976 by a college dropout who became the tech monster named Steve Jobs. The 1st product by this company was Apple-1 computer device and it was launched in 1976. In recent times Apple has become the most successful brand with highest brand value and strongest brand image around the world. This company is mostly acceptable for the iPhone series in the smart phone category. This product is getting most of the revenue around 54% for the whole company and it is helping the company to grow more. Now it has come with iPhone 12 and the revenue for last financial year it was $260 billion. All the people across the worlds are ware about the brand identity. The Mission Statement-

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Michael Maher, Clyde P. Stickney, Roman L. Weil Managerial Accounting
Publisher: 2004 ISBN: 9788122401899 Edition: Unknown

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