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1BUS
1BUS
225
225
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Module
Module
Module
One
One
One
Assignment
Assignment
Assignment
Complete
Complete
Complete
Guide
Guide
Guide
With
With
With
Solution.pdf2026/10/23Page
Solution.pdf2026/10/23Page
Solution.pdf2026/10/23Page
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2
Module One Assignment
Application
Critical thinking is an important skill needed for making business decisions. As we have learned
in class so far, there are three types of decision models that go make up critical thinking. Firstly,
is rational decision making, being able to make long term goals or strategies. Secondly,
Instinctive decision making, quick thinking or listening to ones gut or intuition. Thirdly,
recognition primed decision making, is falls on our knowledge base, where we can compare
patterns or relevant experience to our current situation (Soomo Learning, 2020). Disney will
need to make sure they are implementing the rational decision making model into their
diversification planning. Making sure they are doing all the necessary research to make their
goals a reality that wouldn't fail them.
Analysis
Starting as a cartoon studio in the 1920s to its glorious entertainment industry today and more.
The Walt Disney Company mission statement "is to entertain, inform and inspire people around
the globe through the power of unparalleled storytelling, reflecting the iconic brands, creative
minds and innovative technologies that make ours the world’s premier entertainment
company” (Disney, 2020).
“The Walt Disney Company, announced a strategic reorganization of its businesses into four
segments: the newly-formed Direct-to-Consumer and International; the combined Parks,
Experiences and Consumer Products; Media Networks; and Studio Entertainment” (Bruce,
2018). From their new reorganization, Disney made the decision, an announced in 2018, that
they were about to add a new streaming service where customers could find all of Disney’s
video-on-demand. Viewing from multiple platforms like, Disney, Pixar, Marvel and Lucasfilm! At
the time they didn’t release what the name of these new streaming service. In 2019 Disney
release the name of the new streaming service as we know of it today as, “Disney Plus” (Disney,
2020).
As Disney saw in opportunity to capitalize on rapidly changing media landscape. To make sure
they are staying in line with the company’s priorities for future growth. Disney started to create
Disney Plus and have their own video-on-demand streaming service (Bruce, 2018). Unlike the
other streaming services available, Disney plus strength lies in it's quality over quantity, like
having those childhood classics that a majority grew up with. Three key statistic facts by
Business of Apps, who collect data on how much use on apps are being done. 1) Disney Plus
generated $8.4 billion revenue in 2023, an 13% increase year-on-year. 2) Disney Plus
subscribers have stagnated over the past year, peaking at 164 million in November 2022. 3) The
This study source was downloaded by 1827175 from cliffsnotes.com on 01-08-2026 15:11:32 GMT -06:00
*@*^%^#!*&^*&^!()(@*&$*@10/23/2026,
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4:03:13
4:03:13
https://www.cliffsnotes.com//study-notes/20346871 AM1
AM1
AM1
ofof3Page
of3Page
3Page
1BUS
1BUS
1BUS
225
225
225
Module
Module
Module
One
One
One
Assignment
Assignment
Assignment
Complete
Complete
Complete
Guide
Guide
Guide
With
With
With
Solution.pdf2026/10/23Page
Solution.pdf2026/10/23Page
Solution.pdf2026/10/23Page
11of
1of3
of33
*@*^%^#!*&^*&^!()(@*&$*@10/23/2026,
*@*^%^#!*&^*&^!()(@*&$*@10/23/2026,
4:03:13
4:03:13
4:03:13
AM1
AM1
AM1
ofof3Page
of3Page
3Page
1BUS
1BUS
1BUS
225
225
225
Module
Module
Module
One
One
One
Assignment
Assignment
Assignment
Complete
Complete
Complete
Guide
Guide
Guide
With
With
With
Solution.pdf2026/10/23Page
Solution.pdf2026/10/23Page
Solution.pdf2026/10/23Page
11of
1of3
of33
2
Module One Assignment
Application
Critical thinking is an important skill needed for making business decisions. As we have learned
in class so far, there are three types of decision models that go make up critical thinking. Firstly,
is rational decision making, being able to make long term goals or strategies. Secondly,
Instinctive decision making, quick thinking or listening to ones gut or intuition. Thirdly,
recognition primed decision making, is falls on our knowledge base, where we can compare
patterns or relevant experience to our current situation (Soomo Learning, 2020). Disney will
need to make sure they are implementing the rational decision making model into their
diversification planning. Making sure they are doing all the necessary research to make their
goals a reality that wouldn't fail them.
Analysis
Starting as a cartoon studio in the 1920s to its glorious entertainment industry today and more.
The Walt Disney Company mission statement "is to entertain, inform and inspire people around
the globe through the power of unparalleled storytelling, reflecting the iconic brands, creative
minds and innovative technologies that make ours the world’s premier entertainment
company” (Disney, 2020).
“The Walt Disney Company, announced a strategic reorganization of its businesses into four
segments: the newly-formed Direct-to-Consumer and International; the combined Parks,
Experiences and Consumer Products; Media Networks; and Studio Entertainment” (Bruce,
2018). From their new reorganization, Disney made the decision, an announced in 2018, that
they were about to add a new streaming service where customers could find all of Disney’s
video-on-demand. Viewing from multiple platforms like, Disney, Pixar, Marvel and Lucasfilm! At
the time they didn’t release what the name of these new streaming service. In 2019 Disney
release the name of the new streaming service as we know of it today as, “Disney Plus” (Disney,
2020).
As Disney saw in opportunity to capitalize on rapidly changing media landscape. To make sure
they are staying in line with the company’s priorities for future growth. Disney started to create
Disney Plus and have their own video-on-demand streaming service (Bruce, 2018). Unlike the
other streaming services available, Disney plus strength lies in it's quality over quantity, like
having those childhood classics that a majority grew up with. Three key statistic facts by
Business of Apps, who collect data on how much use on apps are being done. 1) Disney Plus
generated $8.4 billion revenue in 2023, an 13% increase year-on-year. 2) Disney Plus
subscribers have stagnated over the past year, peaking at 164 million in November 2022. 3) The
This study source was downloaded by 1827175 from cliffsnotes.com on 01-08-2026 15:11:32 GMT -06:00
*@*^%^#!*&^*&^!()(@*&$*@10/23/2026,
*@*^%^#!*&^*&^!()(@*&$*@10/23/2026,
*@*^%^#!*&^*&^!()(@*&$*@10/23/2026, 4:03:13
4:03:13
4:03:13
https://www.cliffsnotes.com//study-notes/20346871 AM1
AM1
AM1
ofof3Page
of3Page
3Page
1BUS
1BUS
1BUS
225
225
225
Module
Module
Module
One
One
One
Assignment
Assignment
Assignment
Complete
Complete
Complete
Guide
Guide
Guide
With
With
With
Solution.pdf2026/10/23Page
Solution.pdf2026/10/23Page
Solution.pdf2026/10/23Page
11of
1of3
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