• Wrong document? Swap it for free
  • Written by students who passed
  • Immediately available after payment
  • Read online or as PDF
Sell
Where do you study
Your language
Document preview thumbnail
Preview 2 out of 13 pages
Exam (elaborations)

CAPSIM EXAM | UPDATED Questions with 100% Verified Answers

Document preview thumbnail
Preview 2 out of 13 pages

CAPSIM EXAM | UPDATED Questions with 100% Verified Answers

Content preview

CAPSIM EXAM | UPDATED Questions with 100% Verified
Answers
Q1: how many products does every team start with


A: five


Q2: If there are two identical products, one that has 100% accessibility and one that has 0% accessibility,


A: the product with 100% accessibility will outsell the other 2 to 1 providing all other
attributes are identical.

Q3: What are three of the five Segments?


A: Traditional, Low End, Performance


Q4: A segment manager's task is to


A: verify the products entering and leaving a segment, the margin potential for those
products, capacity level and the distribution system as compared to competitors.

Q5: Successful managers will:


A: a. Create a strategy
b. Coordinate company activities
c. Analyze the market and its competing products
ALL OF THE ABOVE

Q6: What is the difference between the market segments at the beginning of the round to the final round?


A: The fine cuts overlap in the beginning and in year 8 only the rough cuts overlap.


Q7: After you have uploaded your decisions to the website, you can change your official decisions as many
times as you want prior to the processing date and time of the round.


A: true


Q8: On perceptual map, the percentage of customers interested in a product positioned outside of the rough
cuts of that product is


A: 0%

, Q9: What trend can be explicitly observed in the industry in which your company is operating?


A: Products become smaller and smaller.


Q10: MTBF is measured in


A: hour increments


Q11: Customers that want small products and are willing to sacrifice performance are in the


A: size segment


Q12: in capstone, pricing standards are set by


A: customers (market segment)


Q13: Reliability" is expressed in terms of:


A: mean time before failure


Q14: The two characteristics that the perceptual map evaluates are


A: performance and size


Q15: Over time, the segments will drift in which direction on the Perceptual Map?


A: down; right


Q16: The segments all drift to the lower­right section of the perceptual map. Why does this drift take place?


A: customers want smaller and faster products


Q17: The prices in each segment


A: drop by 50 cents each year


Q18: MTBF in the segments should be


A: mtbf (performance)>mtbf (high end)
AND
mtbf (low end) < mtbf (size)

Document information

Uploaded on
October 10, 2026
Number of pages
13
Written in
2026/2027
Type
Exam (elaborations)
Contains
Questions & answers
$13.99

Wrong document? Swap it for free Within 14 days of purchase and before downloading, you can choose a different document. You can simply spend the amount again.
Written by students who passed
Immediately available after payment
Read online or as PDF

Seller avatar
Reputation scores are based on the amount of documents a seller has sold for a fee and the reviews they have received for those documents. There are three levels: Bronze, Silver and Gold. The better the reputation, the more your can rely on the quality of the sellers work.
ExamsCollection
3.9
(45)
Sold
244
Followers
9
Items
39678
Last sold
1 day ago



Why students choose Stuvia

Created by fellow students, verified by reviews

Quality you can trust: written by students who passed their tests and reviewed by others who've used these notes.

Didn't get what you expected? Choose another document

No worries! You can instantly pick a different document that better fits what you're looking for.

Pay as you like, start learning right away

No subscription, no commitments. Pay the way you're used to via credit card and download your PDF document instantly.

Student with book image

“Bought, downloaded, and aced it. It really can be that simple.”

Alisha Student

Working on your references?

Create accurate citations in APA, MLA and Harvard with our free citation generator.

Working on your references?

Frequently asked questions