STRATEGIC PLANNING IIIA
CASE STUDY & APPLICATION
WORKBOOK
2026–2027 Edition
25 Original South African Business Cases • Strategic Analysis • Model Answers •
Exam Application
Written by Daniel Martis
Independently created examination-preparation resource. Not an official UNISA publication.
MNG3701 Strategic Planning IIIA | Daniel Martis | 2026–2027 Page 1
, BOOK & PRODUCT INFORMATION
Title MNG3701 Strategic Planning IIIA – Case Study & Application Workbook
Author Daniel Martis
Institution University of South Africa (UNISA)
Module MNG3701 – Strategic Planning IIIA
Level NQF 7
Credits 12
Edition 2026–2027
Document Type Case Study Workbook / Exam Preparation
Cases 25 original business scenarios
Coverage Strategic analysis, formulation, implementation and control
How to use this workbook: Read each case, identify the strategic issue, select an appropriate framework, justify
your analysis, and compare your response with the model answer. The cases are deliberately written to practise
application rather than memorisation.
MNG3701 Strategic Planning IIIA | Daniel Martis | 2026–2027 Page 2
, CORE STRATEGIC FRAMEWORKS
PESTEL
Political, Economic, Social, Technological, Environmental and Legal forces.
SWOT
Strengths and weaknesses are internal; opportunities and threats are external.
Porter’s Five Forces
Rivalry, new entrants, substitutes, buyer power and supplier power.
VRIO
Tests whether resources are valuable, rare, difficult to imitate and organisationally supported.
Value Chain
Examines activities that create value and sources of cost or differentiation.
Generic Strategies
Cost leadership, differentiation and focus.
Strategic Control
Compare actual performance with intended objectives and take corrective action.
MNG3701 Strategic Planning IIIA | Daniel Martis | 2026–2027 Page 3